Introducing: On the Spot, our new weekly series where you can listen in on perspective from wine industry professionals. Join Outshinery for free on Facebook Live to learn what wineries, wine marketers, and ecommerce teams are talking about in 2020.
Put the pros “On the Spot” and get on-point perspective to run your business, sell more wine, and be more in tune to what your audience needs in 2020 and beyond.
Join Outshinery’s Facebook Live chats with wine industry experts, each Wednesday at 10 am PST (1 pm EST) on Outshinery’s Facebook page.
Week 3 (April 29): Simon Solis-Cohen, Highway 29 Creative
"Use Food Pairings & Lifestyle To Market Your Wine"
RSVP HERE
Week 4 (May 6): Ben Salisbury, Salisbury Creative Group
"Why evolution is essential"
RSVP HERE
Week 5 (May 13): John Lawlor, Label Analytics
"How to leverage your label"
RSVP HERE
PAST EVENTS
DId you miss our first two FB Live events? For the full recap videos, click here.
Week 1 (April 15): Megan DiCicco, Solutions on 2nd LLC
"Re-evaluate your messaging for relevance and sensitivity. Consumers need to be met where they are at this moment in time."
Episode resources:
Meeting Customers Where They Are: Intentional Marketing During COVID-19 - commentary from Megan.
- Elevate your business listings - guest post from Megan for Outshinery’s SPOTLIGHT blog
Week 2 (April 22): Reka Haros, Reframe Wine
Episode resources:
Reka Haros: don’t cut ad spend in this crisis – build share of voice | article by Reka in The Buyer
- Reka's quarantine video logs
Reserve your seat for future events. Subscribe now.