The SVB Wine Division's Direct-to-Consumer Report provides an important update on the evolution of tasting rooms, wine clubs and the industry’s other DTC activity.

Thanks to our panelists Sonyia Grabski, Mary Jo Dale, Janiene Ullrich + Rob McMillan and to everyone who tuned in for today’s launch event. 

Read our 13th annual report for the results of our 2024 DTC survey and a look at what’s next for the wine world.

Download the report here.