Ben Dollard
President / Vintage Wine EstatesWine Industry Network (WIN) has announced Ben Dollard, President of Treasury Americas, as the distinguished keynote speaker for the upcoming Wine Sales Symposium, taking place on May 16th in Santa Rosa, CA.
With an illustrious career spanning 20+ years, Ben Dollard brings unparalleled expertise and insight to this year’s event. Since having joined Treasury Wine Estates as President of the Americas division in January 2020, Ben has reshaped the Treasury Americas business with a relentless focus on consumers, innovation and unlocking the potential of the premium and luxury business.
In addition to this years’ esteemed keynote, the event will host an impressive line-up of industry experts and winery professionals sharing their insights, predictions, and strategies for succeeding in the competitive landscape.
Featured Speakers Presenting at the Symposium:
Session panels will cover topics that include the current state of the wine industry, key insights on consumer demographics - motivations, and behaviors - and how data-driven decision-making can provide a competitive edge and ensure long-term growth. The conference will also discuss customer communication best practices, converting website traffic into revenue, wine club retention strategies and more.
In addition to the conference sessions, attendees have the opportunity to visit with exhibiting companies, enjoy a beautiful outdoor lunch prepared by the Hyatt Regency Chef, and have the opportunity to attend a special end-of-day networking social featuring local wines. A new addition to this year’s event will be the presentation of winners of the Wine Marketing Awards.
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