Event Type: Webinar
Location: Online
Date: 2/4/2026
See vinSIGHT Live: Predict Wine Club Churn and Track DTC Performance in One Place
Wine club churn rarely starts with a cancellation.
It starts earlier, with subtle behavior shifts that are easy to miss in standard reports.
In this live walkthrough, we’ll show you vinSIGHT, vinSUITE’s new analytics layer built to help winery teams see risk sooner, understand what is driving it, and take action with confidence.
You will also see the Sales Dashboard, designed to help you monitor DTC performance at a glance so you can make faster calls on staffing, promotions, pricing, and inventory.
What you will learn
How vinSIGHT predicts churn risk
See how vinSIGHT flags at risk wine club members with up to 94% confidence.
What drives churn risk
Understand the signals behind the score, including engagement shifts, purchase patterns, and behavior changes.
How to prioritize retention efforts
Learn how to filter and segment by risk level, tenure, club tier, spend, and other criteria so your team focuses where it matters most.
How to use the Sales Dashboard for faster decisions
Get a clear view of DTC trends, revenue by channel and product, guest geography, and team performance in one place.