April 20, 2023
8:00AM – 9:00AM Registration and Networking
9:00-11:00 Wine Conference
Location: Hyatt Regency Sonoma Wine Country
KEYNOTE:
Rick Tigner, President and CEO, Jackson Family Wines
Cultivating Diversity and a Culture of Belonging-Successful approaches to cultivating a culture of belonging among employees and the greater wine industry
Introduction: Lorez Bailey, Publisher North Bay Business Journal
PANEL
Understanding the motivation of the younger wine consumer. Addressing the looming demand problem
Andrea Smalling, Wine Direct
Ed Feuchuk-Tank, Garage Winery
Moderator: William Vyenielo, Senior Business Consultant, Moss Adams
PANEL
How has the pandemic changed DTC? Post Pandemic, what is your go to market strategy?
Alex Jones, Gary Farrell Winery
Remi Cohen, Domain Carneros
Cathy Huyghe, Enolytics
Moderator: Richard Van Duzer, Partner, Farella Braun + Martel