Wine Industry Advisor is proud to announce Ali Smith Story, owner of Smith Story Wine Cellars as one of our Wine’s Most Inspiring People Award recipients. Ali is genuinely one of the wine industry's most dedicated and passionate professionals right now. A seasoned wine sales professional, she’s successfully built and continues to grow her own winery with her husband Eric. She demonstrates a unique talent for DTC marketing and has been a pioneer in consumer engagement—both in person and online through social media. This past year she was diagnosed with advanced-stage breast cancer, but has never missed a beat with her business and remains present with her local community—all while maintaining her Texas charm with ease.

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January 3, 2022

“There is no point at which you can say, ‘Well I’m successful now, I may as well take a nap.’” —Carrie Fischer Words that Ali Smith Story keeps in her […]