"Having people that look like you in positions or places where you want to be is hugely important, and that could be indirect, like seeing someone in an article and helping them to think, ‘Hey, you know what, if he is breaking into the industry, then I can too,’" Baljeu said about his desire to inspire more diversity in the wine industry. - Wine Business Institute at Sonoma State University

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"Having people that look like you in positions or places where you want to be is hugely important, and that could be indirect, like seeing someone in an article and helping them to think, ‘Hey, you know what, if he is breaking into the industry, then I can too,’" Baljeu said about his desire to inspire more diversity in the wine industry.

June 10, 2024

SSU alumni emphasize the importance of diversity in the wine business

Discussing diversity in the wine industry, Derek Baljeu, a graduate student at Sonoma State's Wine Business Institute (WBI) and winemaker for Knights Bridge Winery in Napa said, "You need to see, to be," regarding the need for representation in a predominantly white and male business.

Derek Baljeu

Wine Business Institute at Sonoma State University

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