After 30 years of moving up and to the right, the American wine industry hit a wall. Not a temporary slowdown or a soft patch. A structural shift that requires a fundamentally different marketing playbook. 2025 was the reality check. 2026 is the year wineries either adapt or watch their customer...

The California Department of Food & Agriculture has announced it has certified the votes on the referendum to continue the Sonoma County Winegrape Commission, also known as the Sonoma County Winegrowers (SCW), for another five years. Garnering 85.77% percent of the vote, winegrape growers strongly...

Second-Year Sponsorship Highlights American Wine Industry’s Economic Impact and Community Building Mission WineAmerica, the National Association of American Wineries, announced today its proud sponsorship of the 2025 Come Over October Congressional Wine Caucus press conference and reception, taking...

WineAmerica, the National Association of American Wineries, is pleased to report major early progress on one of its top 2023 policy priorities: A national vineyard acreage survey covering all 50 states. The breakthrough came as part of the massive $1.7 trillion Omnibus spending bill passed by...

Whether you’re investing in land to plant a vineyard, finding a way to cover operating costs while your wine ages in barrel, or looking to update your equipment or facilities, the wine business can be a capital intensive endeavor. As your financial needs shift throughout the growing season, it’s...

Growing Forward: A Look to the Future for Winegrowers: The disastrous wildfires, smoke damage and the worldwide pandemic may have been the painful medicine to bring balance back to the grape and wine market and position the industry for a healthier future with valuable lessons learned... The post...