Five years ago, running a winery on Shopify meant duct-taping a lot of things together. Great for e-commerce. Okay for DTC. Difficult for wine clubs. Not really designed for tasting rooms. That's changed. The combination of Shopify's platform investments and a handful of wine-specific apps has...

US wineries using Commerce7 Payments are now able to accept credit and debit card payments through a supported iPhone and the Commerce7 Tap to Pay iOS app. No payment terminal required. Vancouver, British Columbia – Today, Commerce7 announced a new, secure way for US clients to accept payments –...

A few years ago at the DTC Wine Symposium, a panelist joked about the modern winery website formula: the guy, the dog, the truck, and the vineyard. Beautiful backdrop, strong lifestyle photography, a thoughtful founder story. Polished, absolutely. Strategically distinct, rarely. The critique wasn’t...

In our most recent Free Training Friday, we focused on one thing: helping wineries convert holiday browsers into buyers. With peak shopping season approaching, this session was all about small, actionable tweaks you can make right now to ensure your site is ready when customers start searching for...

Stunning homepage photography. A poetic paragraph about the vineyard. Elegant design. But then… nothing happens. No shop activity. No wine club signups. No urgency to buy. No navigation to guide the visitor on where to go next. And if someone does find the shop or club page, they’re met with a...

The wine industry is steeped in tradition, but let’s be real—it’s time to shake things up. Younger demographics aren’t buying into the same old wine marketing tricks or outdated experiences. Want to grab their attention (and their dollars)? Then it’s time to think bold, fun, and modern. You Don’t...

When launching or expanding your winery's direct sales, you're likely to face various regulatory challenges, including taxes, recycling fees, and shipping limits. These can become potential stress points for both new and growing ventures Vinoshipper simplifies this for you. We ensure every sale is...

Gift Card Programs open the door to new customers, promote brand awareness, and can increase sales. Gift Cards are some of the most popular gift items during the holiday season but can also offer a steady revenue stream all year round. The OrderPort Gift Card program allows you to offer physical...

Commerce7 expands its suite of features to include new club workflows, redesigned emails, improved reservations and strengthened security. Vancouver, British Columbia – Today, Commerce7 announced several exciting new features that focus on improving the day to day efficiency of wineries. Over the...

Promote Likeability #5 Protect them Like Your Kids Ok. Perhaps security is not the sexiest subject on the planet but if you want your customers to HATE you, let their private data float around unprotected. In other words, to be liked, protect customer data like you protect your own children Activ8...