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California Winemakers Gather for Voter Registration Drive, “Crush the Vote”

Massican Wine, Jolie-Laide Wines, Matthiasson Wines, Maître de Chai, Halcyon Wines, Gail Wines, Ruth Lewandowski Wines and Ashes & Diamonds pour wines at Ashes & Diamonds Winery for on-site voter registrants NAPA, CA – OCTOBER 5, 2020 – As the North Bay suffers its most devastating bout of...

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Behind The Bottle: Designing Canard Vineyard's 2020 Cuvée Des Cendres Rosé Label

With the recent launch of our new website (!!!), we are excited to share even more valuable and insightful information on how BERGIN crafts distinctive packaging solutions that elevate your brand. Whether it's one of our screen printing, etching or dressing projects, when you visit our new SHOWCASE...

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Marketing Dos and Don'ts for the Apocalypse

Last week we faced even more fires raging during an already challenging harvest. The timing is exceptionally cruel when you consider that typically Q4 can amount to 50% of some businesses' annual sales. Overlay the reality that Q1-Q3 of 2020 has not met expectations putting a hyper-focus on the...

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Rising From the Ashes: Q4 Marketing Recommendations

This year we've weathered a pandemic, riots, double-digit unemployment, a contentious election year, a labor shortage, and now the most expansive fire in California history. If what doesn't kill us makes us stronger, then we should be Ironman by now. It's enough to make you crawl into your cellar...

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Vineyard and grape exposure to smoke may result in wines with undesirable sensory characteristics such as smoky, burnt, bacon, medicinal or ash along with ‘ashtray’, and bitter aftertaste. Molecules responsible of smoke character in wine: Numerous volatile phenols are present in bushfire smoke and...

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