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The Marketing Behind Come Over October Hopefully, by now, you’ve seen some wineries participate in Come Over October, a new program launched to benefit the wine industry. Our industry is facing a critical shift where the cultural narrative around wine is being scrutinized. At the same time,...
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December 5, 2022
Afternoon Brief, December 5th
Herbicide the Star of New Napa Movie: Documentary filmmaker Brian Lilla says he moved from Oakland, California to Napa to get away from gun violence, because he and his wife wanted to have kids. Once there, he discovered grapegrowers spraying Roundup on their vines and it disturbed him enough to make a movie about it...
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