Iconic Oregon winery launches intimate interview series with David Adelsheim and introduction of commemorative wines NEWBERG, Ore. (Feb. 18, 2021) – Adelsheim Vineyard is honoring its 50th anniversary with a celebration of its heritage and future in the Chehalem Mountains, as well as its position...
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Afternoon Brief: New WSU Study Shows How Scarcity Pricing Helps 'Cult Wineries' Drive Demand
When a product is hard to buy, more people want it. A new Washington State University study reveals that wineries producing cult wines can boost long-term profits by keeping their prices low, creating excess demand that fuels their brands prestige and future revenue...
Afternoon Brief: New US Alcohol Report Tainted by Bias, Conflicts
Broad Group of National Agriculture, Beverage and Hospitality Associations Urges Secretaries of USDA and HHS to Reject Findings...
Afternoon Brief: Time to Stock Up the Drinks Cabinet
With President Trump once more headed to the White House, tariffs will make it much more expensive to enjoy your favourite tipple...
Afternoon Brief: Young Adults Find Restaurant Wine Lists Uninspiring - According to New Wine Market Council Study
Wine has low visibility and been pushed to the back of drink lists in casual restaurants and appears 'boring and tired', according to consumers interviewed for a new Wine Market Council study on 'How to Attract Young Adults and Multicultural Consumers to Wine'...
