COGS isn’t the sexiest topic, but your winery can’t afford to ignore it ‍Cost of Goods Sold (COGS) isn’t exactly a dinner-party topic—but your winery can’t afford to ignore it. It’s not just an accounting exercise; it’s the foundation of financial clarity. Whether you produce 500 or 50,000...
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Keeping up with industry news and trends is one of the most underrated disciplines in beverage alcohol. It’s a frightening habit, admittedly — slowing down long enough to read or at least skim several articles every day when the return on investment takes months or years to materialize. When sales...
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OAK FARM VINEYARDS AND STEELBOUND DISTILLERY TAKE TOP HONORS IN 2024 LOS ANGELES INVITATIONAL WINE & SPIRITS CHALLENGE MARCH 6, 2024 – Winners have been announced in the third annual Los Angeles Invitational Wine & Spirits Challenge. A Barbera from Oak Farm Vineyards in Lodi, Calif., and a Bourbon...
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If you’ve been reading any marketing articles in the past few years, it’s all about multichannel marketing – or how you coordinate your messages across channels. At WineGlass Marketing, we have been testing and have some exciting case studies today to share on the benefits of integrating your...
Read MoreAfternoon Brief, December 5th
AI Can Tell a Wine’s Vineyard with 100% Accuracy: AI may have just replaced another profession: wine tasters...
Afternoon Brief, October 5th
Website Launches to Inform Public About Lawsuits: Hoopes Vineyards, Summit Lake Vineyards and Smith-Madrone Winery are suing Napa County over unconstitutional patterns and practices and have now launched saveoursmallwineries.org...
Afternoon Brief, August 14th
Maui Wildfires Kill Dozens and Devastate Communities and Hospitality Businesses: The historic town of Lahaina, popular with tourists, has lost hundreds of buildings, including restaurants like Fleetwood's on Front St., owned by musician Mick Fleetwood...