For years, discounting has been the default lever wineries pull to spark sales and reward loyal customers. But in today’s crowded marketplace, deep discounts can erode brand value and condition customers to buy only when the price drops. There’s a better way: loyalty points programs. Retention,...

Verallia France, a subsidiary of the world’s third largest producer and European leader in glass packaging for beverages and food products, has announced the winners of the 13th Verallia Design Awards. The theme “glass without moderation” around drinks with low or no alcohol, inspired students and...

May 3rd – We are pleased to announce Pardela Wines USA – Domaines Francois Lurton and Ambiente Wine have reached a representation and distribution agreement in the state of Texas! As of April 1st 2021, Ambiente Wines, headquartered in Austin, will represent and distribute the Pardela Wines USA...

History: TONNELLERIE BILLON SA was founded in 1947 by Gaston BILLON and is located in Beaune Burgundy. The cooperage was purchased by the Damy family to become the sister cooperage of Meursault's Tonnellerie DAMY. Positioned in the Côte de Beaune and Côte de Nuit's largest city; Beaune,...