In this episode, George sits down with Dr. Liz Thach, MW, President of Wine Market Council where she shares her incredible journey through the world of wine and education. From her adventurous upbringing, including writing a children’s book inspired by her father’s crane research, to her...

Wine Sales Symposium 2025’s roundtable of writers and PR experts explores how storytelling and publicity can shift the narrative. By Laurie Wachter Carl GiavantiDoes media coverage really help sell wine? That’s the question the roundtable of top wine journalists and PR experts will set out to...

Coco Chanel once said, “The best things in life are free. The second best are very expensive.” The mistress of iconic fashion couldn’t have stated it more succinctly. Luxury today, as it was in Coco’s time, is not essential but continues to be highly desirable and prestigious because of the...

Joint program offers wine production track and bachelor’s degree transition options for Sonoma State University and Santa Rosa Junior College students Sonoma County, CA – The Wine Business Institute in the School of Business and Economics at Sonoma State University in partnership with Santa Rosa...