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Trade Dress: Protecting the Packaging that Makes Your Product Stand Out

Many wineries understand the importance of protecting their brand names through trademark registration and enforcement in the market, but producers should not overlook protection that may be available under U.S. trademark law for distinctive elements of product packaging and design. Considering...

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The Fine Line Between Parody Trademarks and Infringement: What Brand Owners Need to Know

Starting a new business is an exciting venture, and for many entrepreneurs, a catchy brand name for their company or products is the first step toward success. In recent years, companies—especially breweries, wineries, and toy manufacturers—have adopted parody trademarks to garner attention for...

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From Vine to Vision: Planning a Winery Photo Shoot That Tells Your Story

A photoshoot isn’t just about pretty pictures—it’s about crafting a visual story that stops people in their tracks and says, This is who we are. For wineries, this is even more important. Your brand isn’t just about your wine; it’s about the experience, the values, the magic of your vineyard, and...

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Pinterest Predicts: 7 Trends Wineries Must Leverage in 2025

Every year, Pinterest Predicts drops its trend report, and this year’s insights are bigger than just what’s trending on the platform—they reflect broader cultural shifts that wineries can tap into across their marketing, experiences, and product development. With Pinterest’s track record of...

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10 Tips to Leverage the 2024 Olympics to Sell More Wine

The 2024 Olympics will take place in Paris, France, one of the most iconic wine regions in the world, and is a fantastic opportunity for wineries to boost sales and engage customers. With the event right around the corner, here are some fun and practical ways to make the most of this global...

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WIN Expo Drawing Winners Announced

Congratulations to Genevieve of Pemdas Winery Solutions; Gayla of The Amazing Doctor Zymes and many many others. Mini prizes - such as a Danny DeCheeto magnet, a Pizza Blanket, Dress BigFoot playset, Bigfoot keychains, etc. were awarded. All mini-prize winners are of course eligible for the Grand...

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It’s Time to Order for the Holiday Sparkling Wine Rush!

Order by September 15 to guarantee delivery prior to the holidays Fourth Pallet Special Buy three pallets of any single SKU of Traditional Méthode Champenoise, get a fourth pallet of the same SKU at $12 off per case! Order samples & view all current specials here:...

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Add Sparkling Wine to Your Portfolio This Holiday Season!

Private Label Sparkling Wine Is Today’s On-Trend Choice! 5 Reasons Private Label Sparkling Wines Are a Smart Investment It’s Profitable Private label sparkling wines are on-trend and deliver large profit margins. It Diversifies Creating your own brand of sparkling wines diversifies your portfolio...

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