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Business “Resiliency” Critical to Economic Success for Wine Industry During COVID-Era Challenges and Beyond

By Elizabeth Hans McCrone We’re all familiar with the saying that “when the going gets tough, the tough get going,” but for an industry that was turned on its head this last year by the ravages of Covid-19, the better adage might be “adapt or die.” That’s at least according to Stephen Rannekleiv,...

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Experts Say Robust Ecommerce Programs Are Key to Wine Industry Survival in Foreseeable Future 

While fourth quarter numbers are still being crunched and the gains and losses of 2020 have yet to be fully tabulated, one thing is crystal clear: online sales of wine and other alcoholic beverages made a huge difference in a year wreaked by the havoc of Covid and a wildly unpredictable economy......

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