A WINERY GUIDE TO AVAILABLE RESEARCH You know what’s better than spending ten grand on a focus group where Jan from accounting tells you your wine label “feels aggressive”? Doing your homework first. And no, we don’t mean journaling your feelings over a glass of Pinot. We mean secondary...

We’ve been waiting, and it’s finally here – tasting rooms can finally open for many of us. But 2021 began as 2020 ended, with much uncertainty as to when this significant revenue driver will open. And when they do open, how quickly will customers feel comfortable enough to visit in pre-COVID...