These wineries and leaders are setting the standard for innovation, engagement, and operational excellence across our community. Active Participant 🔹 Galen Becker Drace — Arkenstone Estate Winery Continuous Learner 🔹 Angela Walker — Corison Winery Community Champion 🔹 Truman Prewitt — Sculpterra...
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Valentine’s Day isn’t just for flowers and chocolates—it’s also a prime opportunity for wineries to boost sales, attract new customers, and strengthen existing relationships. This holiday of love lends itself perfectly to creative marketing initiatives that showcase wine as the ultimate romantic...
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Planning a year’s worth of winery marketing campaigns might seem overwhelming, but it doesn’t have to be! This guide offers 60 winery marketing campaigns—a mix of traditional ideas, trending concepts, and fresh ways to tie into wine holidays and cultural moments. Whether you tackle five campaigns...
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Afternoon Brief, October 9th
Wine grape growers at the north end of the North Coast region this time of year typically are fretting whether they'll be able to wrap harvest before late fall rains begin in earnest...
Afternoon Brief, November 30th
California Wines Pour Jobs and Dollars into Economy: The California wine and winegrape sector and allied businesses deliver a total economic contribution of $73 billion annually to the state’s economy and $170.5 billion annually to the U.S. economy, according to a new report commissioned by Wine Institute and the California Association of Winegrape Growers (CAWG)...
