(April 5, 2021; Oakville, Calif.)— Tom Gamble, owner of Gamble Family Vineyards in Oakville, is pleased to announce that Grativas Wine Marketing has been selected to handle the winery’s wholesale distribution and sales within the state of California. Founded in 2006 by one of the longest standing...

If peak seasons make or break your operation, you’ve seen how quickly a smooth-running warehouse can get overloaded. Orders pile up, aisles tighten, and your main forklift fleet hits its limit. You need more capacity fast, but you don’t necessarily need more equipment all year long. That’s exactly...

With the conclusion of harvest, it’s easy to shift focus from irrigation. The crops are in, and the season’s busiest time is nearly wrapped. However, the irrigation practices in the immediate post-harvest weeks are crucial for next year’s growth, yield, and quality. Market conditions often tighten...

The conversations I have about quality tend to focus on red wine. This is especially true in California, where Napa Cabs have historically garnered high prices, followed up by Coastal Pinot noirs and red Rhones. Honestly, in most places I’ve been where the climate allows for ripening red grapes,...

It’s hard to imagine a time when malolactic fermentation (MLF) in red wines wasn’t standard practice. However, it was not too long ago that MLF could only be completed via spontaneous lactic acid bacteria which was often unpredictable, slow to initiate, and sometimes failed to complete MLF...

Wine Marketers: You’re Probably Using AI Wrong Here's the way to work with your AI Marketing Assistant... Earlier this year, I leaned into GenAI to learn how it might help wine marketers survive a challenging time. Like many wine marketers, I initially viewed AI as another traditional business...