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Strategic Influencer Marketing for Wineries: A Practical Guide

Why Wineries Need Influencer Marketing Now Here's a number that should reshape how you think about marketing: 69% of consumers trust influencer recommendations more than information coming directly from a brand That's not a slight edge. That's a fundamental shift in how people decide what to buy....

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Champions of Sonoma County Wines Recognized

76 Restaurants from across the country and Mexico receive inaugural ‘Magnum Award’ SANTA ROSA, Calif. (September 2, 2025) – Seventy-six restaurants spanning from Graton, California, to Greenwich, Connecticut, are being honored with the 2025 Sonoma County Magnum Award for their exceptional support...

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Summer Winery Marketing Strategies to Boost Sales

Summer winery marketing strategies are essential for staying competitive during travel season and warmer weather. As customer habits shift and traditional foot traffic slows, wineries must find new ways to stand out. The good news? With the right mix of creativity, personalization, and tech-driven...

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Make a Splash, Steal the Show: An Interview with Steve Randazzo, Expert in Experiential Marketing

Steve Randazzo is the founder and president of Pro Motion Inc., an experiential marketing and event marketing agency located in Missouri. He has also been a leading expert helping Fortune 1000 companies that traditionally rely on trade shows and other events to adapt to the non-contact “COVID...

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19 Bistro @ Fitz Opens this Spring at Fitzpatrick Family Vineyards 

Culinary offerings will focus on fresh pizzas prepared in the brick wood fired oven, and dishes that showcase the ingredients grown and created by local farmers and producers, all crafted to pair perfectly with Fitzpatrick wines. February 3, 2021, Peachland, British Columbia – 19 Okanagan Grill +...

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Bouchard Cooperages Has Partnered with CLC Vasche from Northeastern Italy for Supplying the North American Wine Industry with Premium Concrete Tanks.

CLC Concrete tanks, DAMY Imperial and BILLON Chauffe 180 min CLC Vasche Concrete Tanks: Founded in 1955 and still privately owned by the same group of Italian families, CLC is a leading manufacturer for standard and tailor made concrete tanks for wine production, whose tanks can be found throughout...

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60 Winery Marketing Campaigns for 2025: Boost Sales with Creative Campaigns

Planning a year’s worth of winery marketing campaigns might seem overwhelming, but it doesn’t have to be! This guide offers 60 winery marketing campaigns—a mix of traditional ideas, trending concepts, and fresh ways to tie into wine holidays and cultural moments. Whether you tackle five campaigns...

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The Final Summer Wine Pairing: Bordeaux Blend!

The Final Summer Wine Pairing: Bordeaux Blend! Acta Winery & Vineyards 2021 DEEDS Bordeaux varietal blend is a must-try. With only six barrels produced, this blend of 66% Merlot, 23% Cabernet Sauvignon, 7% Cabernet Franc, and 4% Petit Verdot is perfect for pairing with a succulent grilled ribeye....

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