After years of giving special gifts with each club shipment, the Firestone team tried Awtomic’s new feature that allows you to give subscribers the option between multiple gift choices as a reward with the Moments feature. Micaela set up a moment that lets each member pick between a trucker hat and...

Run your business like the big guys—without their overhead. Activ8 Commerce gives you everything you need to grow—right out of the box. POS, Club, and eCommerce, and much more! All working together from day one. But what if you're ready to take things even further? You can. With optional powerful...

It's not for the faint of heart Going no-till certainly has been picking up steam in recent years, and overall it’s a good thing. When I first got involved in viticulture back in 2010 I was living in Italy. Like a lot of Mediterranean viticultural areas, there was a tendency to disc everything all...

The 2025 Barrel Weekend is all about tasting wines from the past, present and future. This annual weekend event has been reimagined for its 47th anniversary, letting the wineries along the Wine Road focus on more than just tasting wines from the barrel. And, giving tasters new opportunities for...

“Cuvaison’s light-filled tasting room is an antidote to the dark, cellar-like atmosphere found at many wineries,” notes Tina Caputo in her recent article in the Press Democrat, "A Couple of Tech Guys Opened Napa’s Cuvaison 55 Years Ago. It Keeps Getting Better." Congratulations to Cuvaison on this...

OUR FIVE TOP MARKETING PRIORITIES FOR 2024 TACKLE THE NEW YEAR LIKE A BOSS If you’re like most of us, the holiday marketing campaigns are well underway, and you’re now focusing on next year’s budgets and plans. Choosing your marketing priorities for 2024 is a bit like assembling IKEA...

The Cazaux Aerosmooth pump is an innovative step forward in cap management and homogenization during fermentation: not a punch-down, not a pump-over but a true and gentle homogenization between liquid and solid phase. The Aerosmooth pump is for winemakers who want a gentle mix between berries and...

Our latest webinar, “How to Choose the Best Pump for Your Winery”, where we focused on learning about different cellar pumps and their unique features to best decide which is the best option for your winery is live on our YouTube channel. Please feel free to watch at your convenience and contact us...

What makes California Payroll different than the other guys? We're the specialists for HR/Payroll in California but also provide services to the other 49 states. We have real people ready to help you with your specific problems. No more pounding 0 to try and get away from the automated voice...

By Susan DeMatei In the September/October issue of Grapevine Magazine, I wrote an article entitled “The four reasons you should care about online reviews.” As a quick recap, the four reasons were: We are at the precipice of a cultural shift from Baby Boomer values (externally showing luxury as...