In this episode, George sits down with Karissa Kruse, President & CEO of Sonoma County Winegrowers, to explore her visionary leadership in the wine industry. Karissa shares the inspiration behind crafting a groundbreaking 100-year business plan and what sets Sonoma County grape growers apart from...

Sonoma County Winegrowers Reorganizes to Scale Proven Collaborations and Unlock National Growth Opportunities At its annual Dollars & $ense meeting today, themed, “The Next Chapter: Elevating What Works and Expanding What’s Possible,” Sonoma County Winegrowers (SCW) announced a strategic...

Award Recognizes That Each Family Has Continuously Farmed Local Land for More Than 100 Years Multiple generations of eleven longtime Sonoma County farming families, all winegrape growers today, gathered to be recognized as the newest members of the “Century Club.” The honor recognizes families who...

The California Department of Food & Agriculture has announced it has certified the votes on the referendum to continue the Sonoma County Winegrape Commission, also known as the Sonoma County Winegrowers (SCW), for another five years. Garnering 85.77% percent of the vote, winegrape growers strongly...

76 Restaurants from across the country and Mexico receive inaugural ‘Magnum Award’ SANTA ROSA, Calif. (September 2, 2025) – Seventy-six restaurants spanning from Graton, California, to Greenwich, Connecticut, are being honored with the 2025 Sonoma County Magnum Award for their exceptional support...

First-ever MLB wine club features a diverse selection of wines, further solidifying the Giants’ connection to wine country The San Francisco Giants today announced the Giants Wine Club in partnership with Sonoma County Winegrowers. Now available, the membership-based program features a series of...

Immersive Camps Provides An All-Access Pass to Wine Country Sonoma County Winegrowers has just announced it is bringing back one of its most popular programs this fall when Grape Camp returns. This three-day immersion in all thing’s agriculture, wine and food in Sonoma County is an experience of a...

Activations Will Bring Sonoma County Wines to One of California’s Fastest Growing Regions Building on its growing success in bringing world-class Sonoma County wines to new and divergent audiences, Sonoma County Winegrowers has announced it has agreed to become the official sponsor for Acrisure...

Sonoma County Winegrowers to Launch U.S. Wine Industry’s First Innovation Accelerator: Due to the ongoing pandemic, Sonoma County winegrowers gathered around their laptops and computer screens to review the organization’s efforts last year and learn about the future direction from the Sonoma County...