
By Laurie Wachter ATPgroup, a 2020 WINnovation Award winner Managing the cap in red wine fermentation requires a blend of science and art to yield the finished wine’s desired style. The winemaker’s decisions about breaking up and integrating the solid mass in the fermentor are the keys to...
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Wine Sales Symposium 2025’s roundtable of writers and PR experts explores how storytelling and publicity can shift the narrative. By Laurie Wachter Carl GiavantiDoes media coverage really help sell wine? That’s the question the roundtable of top wine journalists and PR experts will set out to...
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By Laurie Wachter The COVID-19 pandemic disrupted lives and livelihoods across industries and countries. Across the globe, hospitality and sales jobs disappeared, and other jobs shifted home to dining room tables and spare rooms. Schools and daycare centers closed, further destabilizing the...
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By Laurie Wachter Viticultural regions elevate signature varietals to serve as their ambassadors to the wine world. In Sonoma County’s Dry Creek Valley AVA, Zinfindel is the hallmark wine that [...] 

