Filter Post Type
NewsVideoProductEventLink
Sort:
Relevance
1–7 of 7
Munselle Vineyards: Over 150 Years of Rooted Legacy. Join Amy G and Bret Munselle of Munselle Vineyards as he shares his family's deep-rooted legacy in Alexander Valley.
00
January 22, 2026

Sonoma County Winegrowers Reorganizes to Scale Proven Collaborations and Unlock National Growth Opportunities At its annual Dollars & $ense meeting today, themed, “The Next Chapter: Elevating What Works and Expanding What’s Possible,” Sonoma County Winegrowers (SCW) announced a strategic reorganization and renewed organizational focus to build demand, expand partnerships, and increase sales of Sonoma County wines to support long-term grower success. The moves reflect a proactive response to an evolving marketplace and are designed to ensure Sonoma County remains competitive, relevant, and well-positioned for future growth. Moving forward, Jennifer Dieckmann, currently Chief Operating Officer of Sonoma County Winegrowers, will assume the role of Executive Director and COO, leading the organization’s day-to-day operations, program execution, and team leadership, while maintaining operational excellence and strengthening grower and stakeholder engagement
00
October 6, 2025

The California Department of Food & Agriculture has announced it has certified the votes on the referendum to continue the Sonoma County Winegrape Commission, also known as the Sonoma County Winegrowers (SCW), for another five years. Garnering 85.77% percent of the vote, winegrape growers strongly supported continuation of the organization. The Commission was established in 2006 and is required by California law to conduct a grower vote every five years to determine if they want to continue to be assessed to fund the organization. “It is very gratifying to see the efforts of the Commission recognized and supported by the very people who fund it and make all the great work possible,” said Bret Munselle, chairman of the SCW board of directors and owner of Munselle Vineyards. He added, “Through the assessment, the growers have been personally investing in promoting Sonoma County for nearly 20 years and with this vote, SCW will continue
00
December 10, 2024

Each Family Has Continuously Farmed Land for More than 100 Years The image of vibrant farms and rugged ranches set among Sonoma County’s beautiful landscapes has long been sought after by tourists, painters and photographers. The sheer beauty has always stood out, but, given that the area’s first vineyards date back to 1812, it is the region’s agrarian roots and family legacy that makes Sonoma County unique. Today, twenty-two local families, all winegrape growers, were recognized as the original members of the “Century Club” in honor of their continuously farming their family’s original land for more than one hundred years. Sonoma County Winegrowers created the Century Club to mark the unique legacies of farm families in the region and it will recognize new families with the honor as they hit the one-hundred-year mark in the years ahead. Each of these farms – and the families behind them – have endured the ups and downs of the cyclical
00
October 31, 2024

Growers Enjoy Near Perfect Growing Season SANTA ROSA, Calif. (October 31, 2024) – The 2024 winegrape harvest has just completed in Sonoma County and both growers and vineyard employees are raving about what may be one the best vintages in the past 50 years. According to Karissa Kruse, president and CEO of the Sonoma County Winegrowers, “the best word to describe the 2024 Sonoma County harvest is smooth!” Added Kruse, “The tonnage varied by grape variety and AVA, but the quality was outstanding across the region. As the vineyards turn dormant, most farmers are hosting celebratory lunches and parties for their vineyard employees and crews and relaxing a bit before pruning season and another cycle begins.” The start in early to mid-August for most grape growers was considered a return to normal, after a late start in 2023. The season was blessed with beautiful weather and little to no pressure to pick until the fruit was showing its best flavors and acid
00
October 3, 2024

Exploring the Families, Farmers, and Innovators Who Embody the DNA of Sonoma County Sonoma County, Calif. (October 3, 2024) – Sonoma County Winegrowers (SCW) is launching an inspiring new video series, Shoulder to Shoulder, hosted by 8-time Emmy Award-winning producer, reporter, and storyteller, Amy Gutierrez (“Amy G.”). This highly anticipated series, debuting today, offers a captivating behind-the-scenes look at the stories and people that make Sonoma County one of the most celebrated wine regions in the world. Shoulder to Shoulder brings to life the story behind every great bottle of wine including family legacies, the sustainable stewardship of the land, and the time-honored tradition of working side-by-side across multiple generations. The series provides a deep appreciation of how individual and multi-generational family winegrowers and wineries grow and create more than just exceptional winegrapes and wine—they build lasting connections with the lan
00

Afternoon Brief: Wine Marketing Surfs the Youth Edge
Trying to attract new wine drinkers is a sensible policy, but how young do some campaigns want them to be?
WineGlass MarketingWarRoom CellarsSonoma County WinegrowersCome Over OctoberWillamette Valley Wine FoundationBreakthru Beverage GroupHighway 29Nine North Wine Co.5ForestsBlended TechnologiesAlmadenWausau Coated ProductsDimension FundingJordan Vineyard & WineryStuhlmuller VineyardsBroken Earth WinerySouthern Glazer’s Wine & SpiritsVinatFlying Goat CellarsVara Winery & DistilleryMunselle Vineyards
00
