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Creators of the groundbreaking GOfermentor automated wine making system are now offering the winemaking community an automated device that allows wineries to rapidly make samples to evaluate wine blends. GOblend is a laboratory instrument that can automatically and accurately make a blend from up...
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Afternoon Brief: New WSU Study Shows How Scarcity Pricing Helps 'Cult Wineries' Drive Demand
When a product is hard to buy, more people want it. A new Washington State University study reveals that wineries producing cult wines can boost long-term profits by keeping their prices low, creating excess demand that fuels their brands prestige and future revenue...
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