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March 23, 2026
Afternoon Brief: Napa Valley’s Wineries Adapt Amid ‘Shocking’ Downturn

From layoffs to export troubles, California’s wine industry is in flux – but small producers are innovating to survive...
Dr. Liz ThachPernod Ricard USANapa Valley GrapegrowersSpring Mountain VineyardVolcanic Wines InternationalSouthern Glazer’s Wine & SpiritsEagle Rock Distributing Co.Rosé DiscoChâteau PuybarbeWine TasmaniaWirra WirraKyleen DawsonGainey Estate VineyardsDave WallaceMira WineryTerry CultonWillamette Valley VineyardsVineyard RoboticsAwtomicGarton TractorAir Technology WestWalla Walla Land CompanyCimentoWeathered Vineyards & WineryEthica WinesSteve ContursiArrow&Branch
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The answer to the blog title is the point of the Annual SVB Direct to Consumer Videocast, which is taking place this coming Wednesday, June 15th. You can sign up to receive the SVB DtC Report, receive a link to the live presentation, and a post-conference link to the videocast replay ----> [HERE.]...
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