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How the Song of Champagne Became a Tangible Label

Great Champagne tells its story long before the cork is popped. With the Mélodie Frossard label, an abstract idea rooted in anticipation, rhythm and movement was transformed into a tangible expression of craftsmanship. The result is a Champagne label that translates inspiration into...

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Is Your Winery Website Actually Selling? 7 Proven Ways to Boost Sales and Conversions

Stunning homepage photography. A poetic paragraph about the vineyard. Elegant design. But then… nothing happens. No shop activity. No wine club signups. No urgency to buy. No navigation to guide the visitor on where to go next. And if someone does find the shop or club page, they’re met with a...

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Fedrigoni Top Award 2025 Labeling Winner Announced

The results are in! We’re thrilled to reveal the winners of the Labeling category at the Fedrigoni Top Award 2025, celebrating exceptional creativity and innovation. 🥇 Sentinella, by Numeroquattro for La Lepre e la Luna A poetic tribute to nature and winemaking, brought to life on Cotone Bianco...

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Wine Stars: Jason, Tom, and Maya

The “Magic of Wine" is many things–farming, art & science, poetry, toasts, tastes, friendship, and much else—but first and foremost, it’s the people behind all those things and the passion they bring. “The product is a pleasure, but the people are the treasure.” We at WineAmerica are proud that the...

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Agave, Agave Everywhere…the Latest Craft Tequila and Mezcal Brands Are Now On LibDib

One of the larger industry trends reflected here at LibDib is the proliferation of craft tequila and mezcal brands. These brands have amazing stories behind them and we love supporting small importers and distilleries. So do our retail, bar and restaurant customers throughout our 15 states. Here’s...

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Creating a Culture of Collaboration

“Tasting Room Traffic is Down” or “Ecommerce Lowest Since 2019” or “Wine Club Attrition at All Time High” – these are not subject lines we’re unfamiliar with lately. There is a lot of doom and gloom being reported highlighting downward trends. However, as an industry, we’re prevailing and seeing a...

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Our Five Top Marketing Priorities for 2024

OUR FIVE TOP MARKETING PRIORITIES FOR 2024 TACKLE THE NEW YEAR LIKE A BOSS If you’re like most of us, the holiday marketing campaigns are well underway, and you’re now focusing on next year’s budgets and plans. Choosing your marketing priorities for 2024 is a bit like assembling IKEA...

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Let’s celebrate the magic of wine in 2024

Last night while I was sleeping, my heart beat 38,400 times. I didn’t ask it to keep beating through my slumber, nor did I thank it when I awoke. I just took my heartbeat, and my life, for granted. Shame on me. We do the same with wine. Sure, we enjoy the aroma, bouquet and taste. But we rarely...

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