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How to Attract Younger Wine Audiences: 20 Small Shifts for Big Results

The wine industry is steeped in tradition, but let’s be real—it’s time to shake things up. Younger demographics aren’t buying into the same old wine marketing tricks or outdated experiences. Want to grab their attention (and their dollars)? Then it’s time to think bold, fun, and modern. You Don’t...

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The 4 Major Challenges for Wine and Spirits Brands in 2024 (and How to Overcome Them)

Distillery Sales Team (image created by DALL-E) 2024 is shaping up to be one of the most challenging years yet for wine and spirits brands, especially in the US, not just because of the unprecedented level of competition but also because of the changing landscape in which new sales revenue can be...

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Guala Closures has seen its Savin Prestige range of screwcaps win the Alufoil Trophy 2020 in the Marketing and Design category. This new concept allows the aluminium shell to be complemented with an insert made of wood, fabric or resins. Luxembourg, 6 May 2020. Europe’s most prestigious competition...

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