
Attention all wineries making less than 10,000 cases and playing in the DTC space: the SVB Direct-to-Consumer Survey is a must-have resource for you. In fact, over 75% of past respondents were small wineries, making the results incredibly valuable. At QB Winery Solutions, we are dedicated to...
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If you work in the wine industry, take a few minutes to share your thoughts and help shape the 2026 DtC wine report. Click here.
Read MoreYour ongoing participation in our DTC wine surveys and events has been invaluable to the understanding of trends impacting the industry. Today, you’re invited to participate in our latest DTC survey. For more than 25 years, we have supported the wine industry with research, analysis and insights....
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The wineries with the most loyal wine clubs aren't the ones with the best discounts. They're the ones with the strongest emotional identity. This will sound counterintuitive to anyone who's ever tried to stem club churn by sweetening the deal with free shipping or an extra bottle. But the data...
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The 2026 State of the U.S. Wine Industry Report, published by Silicon Valley Bank and authored by Rob McMillan, provides a comprehensive, data-driven assessment of current conditions in the U.S. wine market. Built on more than 25 years of industry research, the report combines results from SVB’s...
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Just yesterday, more than 500 wineries received a DTC "Success Guide" in their Inboxes, courtesy of Silicon Valley Bank's Wine Division. Enolytics is proud to have contributed our computational power to process and decode a redacted set of SVB survey data, in support of Rob McMillan and his team's...
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The Annual SVB Videocast is next Tuesday, June 17th. Why should you listen? Prescience. Read below, please. The following is the blog post I made on April 28th, 2019, before the DTC videocast. There hasn't been a single edit. The underscored part is exactly as written 6 years ago. The wine business...
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Please join us on Tuesday, June 17 for our 2025 Direct-to-Consumer Wine Report Virtual Event. During this live discussion, our select panel of wine industry leaders will share the latest DTC wine survey findings, breakdown sales and marketing trends and examine tactics to help you navigate our...
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Event Type: Webinar
Location: Online
Date: 6/17/2025

Please join us on Tuesday, June 17, 9:00 am - 10:30am PST for a live, virtual event to review findings and predictions from our 2025 Direct-to-Consumer Wine Report. Our panel of wine industry leaders will review the findings from our latest DtC wine survey and share their thoughts on the evolution...
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The Report Fifteen hundred people signed up to watch the 2021 Silicon Valley Bank Annual Direct to Consumer Videocast held on May 25th, where we released the newly formatted and constructed benchmarks and metrics from the March 2021 DTC survey. I'd say the broadcast went well, outside of my worst...
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