Ten Ways Wineries Can Evolve From Selling Bottles to Creating Experiences That Resonate With a New Generation. If I told you a winery just opened with no vineyard, no winemaker on staff, and no interest in talking about terroir… would you visit? What if I told you it had a silent disco in the...

WHY DEMOGRAPHICS STILL MATTER IN WINE At first glance, it may seem logical to take a broad approach to wine marketing—after all, shouldn’t the goal be to sell wine to anyone who’s willing to buy it? Not exactly. In practice, marketing to “everyone” is a fast track to appealing to no one. You water...

Small bottles. Big impact. Our 50mL glass bottles deliver quality, clarity, and style for everything from tasting flights to retail samplers. Choose from a range of premium designs—Ariane, Arizona, Mayberry, Nashville, and Nordic—each offering a distinct profile to fit your brand and bottling...

If your winery’s December felt like a sugar high followed by a January hangover, congratulations—you’re in the club. The holiday season brings out the best and worst of wine marketing. We see a flurry of emails, social posts, pop-up bundles, and panicked “last chance for shipping!” reminders that...

With winegrape analysis laboratories backed up for months, using a micro-fermentation to reveal smoke taint has emerged as a quicker alternative detection method. Micro-fermentation can be easily performed using the GOfermentor Jr automated wine fermenter. Single-use fermentation bags eliminate...

The makers of SmartBarrel Wine Storage system are proud to announce the introduction of GOlite, a new fermentation head that enables primary fermentation in SmartBarrel liners. It is suitable for use with grape juice (but not grape must), cider, mead and other liquid substrates. “We chose the...

GOlite™ is the latest fermentation product from innovator GOfermentor. It is designed to provide many of the benefits of the GOfermentor disposable wine fermentation system at a very low cost. Unlike the GOfermentor which has automatic punching and built-in press, GOlite is only usable for...

Storing wine safely has been a problem for centuries. Oxygen and microbial contamination can quickly ruin wine. Many solutions have been attempted – from sealed amphora to rubber bladders. Modern wine storage practice employ mainly barrels and metal tanks, but all these devices have a critical...