Joanne Schmidt – Area Sales Manager and Patrick Baker – Production Sales SALINAS, CA, October 20, 2020 – Scheid Family Wines based in Monterey County, California, is pleased to welcome Joanne Schmidt to the North Midwest Sales Team as the Area Sales Manager covering Illinois, Wisconsin, Minnesota and Iowa, and Patrick Baker as a new […] The post Scheid Family Wines Announces Two New Hires appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2020/10/20/scheid-family-two-new-hires?utm_source=rss&utm_medium=rss&utm_campaign=scheid-family-two-new-hires Published Date:Tue, 20 Oct 2020 18:13:07 +0000 

Maintaining wine balance in a changing climate Climate change is reshaping the wine industry. In many wine regions, each year seems to set new records for the hottest or driest growing season, followed by the earliest harvest dates yet. Such accelerated ripening is disrupting grape physiology; phenolic and aromatic development fall out of sync, sugar levels soar, and acidity drops away (1). So how can we adapt and build a more resilient wine sector? The answer to this question is multifaceted. In the vineyards, grape growers are rethinking their management practices, adjusting canopy architecture, introducing shading or optimising irrigation (1,2). Some are reaching for higher altitudes or moving further from the equator in search of cooler conditions (1). Others are trialling alternative heat- and drought-tolerant varieties, from long-forgotten cultivars to newly bred plant material. In the cellars, winemakers may turn to pragmatic solutions such as dilution or blending strategi

For many working in the wine industry, the day-to-day demands of running the business leave little time for big-picture planning. But without a clear framework for setting and tracking goals, it’s easy to stay busy without making real progress toward long-term growth and value. Join Heather Schmidt, Growth Consultant and Certified Exit Planning Advisor at Crews & co., and M+A Advisor at Exit Equity, for a practical session on Objectives and Key Results (OKRs), a proven goal-setting framework for driving alignment, accountability, and performance. In this session, you’ll learn how to: Turn your vision into clear, actionable goals Get your team aligned and executing with focus Build consistent profitability and predictability Strengthen the long-term value of your business Whether you’re growing, scaling, or preparing for an eventual exit, this session will help you lead with clarity and build a business that’s worth more and runs better. Speaker:

William Chris Vineyards, in Collaboration with Texas Sommelier Ali Schmidt, Releases Texas Red Blend Benefitting Feeding Texas

Made With 100% Texas Grapes, the Wanderer Series Relief Project II Wine Is Available Online and in Select Retailers Across Texas Now AUSTIN, TEXAS (June 2021) – William Chris Vineyards Co-Owner and Winemaker Chris Brundrett are excited to announce the launch of the Wanderer Series Relief Project II, featuring a new wine benefitting Feeding Texas created […]

Each Family Has Continuously Farmed Land for More than 100 Years The image of vibrant farms and rugged ranches set among Sonoma County’s beautiful landscapes has long been sought after by tourists, painters and photographers. The sheer beauty has always stood out, but, given that the area’s first vineyards date back to 1812, it is the region’s agrarian roots and family legacy that makes Sonoma County unique. Today, twenty-two local families, all winegrape growers, were recognized as the original members of the “Century Club” in honor of their continuously farming their family’s original land for more than one hundred years. Sonoma County Winegrowers created the Century Club to mark the unique legacies of farm families in the region and it will recognize new families with the honor as they hit the one-hundred-year mark in the years ahead. Each of these farms – and the families behind them – have endured the ups and downs of the cyclical