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Breaking the Spell: Why Your Product Isn’t Enough and How Technology Can Transform Your Sales

If you are happy with your current sales level and are on track to hit all of your depletion and revenue goals in 2024, this article is not for you. Just hit your back button and return to whatever you were busy doing before this headline caught your eye. But if growing your sales and hitting your...

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Precision Irrigation: Reliable Smart Valves Build Winegrowers’ Confidence

It’s generally believed that farmers are slow to adopt new technology. Yet, while this adage may be true for more expensive and untested innovations, when a new technology is practical, affordable and can prove its value and reliability, farmers will indeed set aside their innate caution and...

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Let’s celebrate the magic of wine in 2024

Last night while I was sleeping, my heart beat 38,400 times. I didn’t ask it to keep beating through my slumber, nor did I thank it when I awoke. I just took my heartbeat, and my life, for granted. Shame on me. We do the same with wine. Sure, we enjoy the aroma, bouquet and taste. But we rarely...

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A celebration of ManterTM brand’s 75-years long history with the Arconvert’s papers that have revolutionized the labeling for high-end products over the last decade. This is Avec Plaisir. The ten face-stocks of this unique collection were born to be the support of the wildest creativity and...

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Wildlife Movement in Spring. Who's Eating Your Vineyard?

Spring is the best time of year for starting a backyard garden as the snow melts and the grass turns from yellow to green. For gardeners, it's an exciting time to begin a vegetable garden full of asparagus, beets, carrots, lettuce and other earthy crops. For deer and other wildlife, it gets even...

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BRION Debuts New Winery and Opens for Private Tastings

NAPA, Calif. (October 19, 2020) –BRION, the flagship Napa Valley winery from Brion Wise, announced its production facility and tasting room debut. BRION is dedicated to producing site-specific, terroir-driven Cabernet Sauvignon, expressed through a collection of small-lot, handcrafted wines from...

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