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Transformative Labels That Create Memorable Moments

Designed for the Evening. Some bottles don’t just hold the product — they set the mood before it’s even opened. This mulled wine label is built around atmosphere. A deep midnight surface becomes the canvas for layered screen printing — stars scattered across the glass, a silhouetted landscape...

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WISE Rising Star & Texas Hill Country Scholarship Recipients Announced.

We proudly announced the recipients of the inaugural WISE Rising Stars Scholarships during a live presentation at the DTC Wine Symposium last week, celebrating the next generation of DTC wine industry leaders in front of more than 500 winery professionals. As one of the event’s original sponsors,...

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Popular Grape Camp Returns to Sonoma County

Immersive Camps Provides An All-Access Pass to Wine Country Sonoma County Winegrowers has just announced it is bringing back one of its most popular programs this fall when Grape Camp returns. This three-day immersion in all thing’s agriculture, wine and food in Sonoma County is an experience of a...

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Valentine's Day Marketing: 14 Strategies to Capitalize on Love and Wine

Valentine’s Day isn’t just for flowers and chocolates—it’s also a prime opportunity for wineries to boost sales, attract new customers, and strengthen existing relationships. This holiday of love lends itself perfectly to creative marketing initiatives that showcase wine as the ultimate romantic...

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Meet the 3rd largest glass packaging manufacturer worldwide at ADI Las Vegas

Verallia USA is thrilled to announce that we'll be making a splash at the American Distilling Institute Conferences & Expo in Las Vegas this week! Come see Verallia, the 3rd largest glass manufacturer worldwide at our Booth #414, you'll get an exclusive sneak peek into our world of glass bottle...

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How to Successfully Navigate Customer Reviews

By Susan DeMatei In the September/October issue of Grapevine Magazine, I wrote an article entitled “The four reasons you should care about online reviews.” As a quick recap, the four reasons were: We are at the precipice of a cultural shift from Baby Boomer values (externally showing luxury as...

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I have an announcement to make! That's always been a phrase that makes me nervous. People don't walk into the room and grab a bullhorn to offer something trivial. What follows that remark will be something big, interesting, or important and hopefully welcome! This utterance might precede a happy...

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