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The Shopify Winery Stack Is Finally Complete

Five years ago, running a winery on Shopify meant duct-taping a lot of things together. Great for e-commerce. Okay for DTC. Difficult for wine clubs. Not really designed for tasting rooms. That's changed. The combination of Shopify's platform investments and a handful of wine-specific apps has...

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Why Corporate Gifting Should Be Part of Your Holiday Sales Strategy

As the holiday season nears, wineries tend to focus on individual customers—rolling out special promotions and curated holiday bundles. But here’s the thing: corporate gifting is an amazing opportunity that often gets overlooked. Companies are constantly searching for meaningful gifts to send to...

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VinesOS Pairs Creative Loyalty With Innovative Software

SAN JOSE, Calif., (June 3, 2024) - Technology is advancing at the speed of light, no doubt. The past year has been a testament to the rapid evolution, particularly in the realm of artificial intelligence (AI). As we navigate these changes, it's crucial for businesses to not only embrace innovation...

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San Jose, CA | April 25, 2024 - VinesOS, a leading software platform for commerce solutions, is excited to announce that CEO Jules Robbins will be a featured speaker at The Tasting & Tap Room Expo, set to take place on May 7th in Reno, Nevada. The wine industry’s newest show is the only dedicated...

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Tasting & Tap Room Conference & Expo

Event Type: Conference, Trade Show

Location: Reno, NV

Date: 5/7/2024

Tasting & Tap Room Conference & Expo

The Industry's Only Dedicated Tradeshow & Conference for Tasting & Tap Room Management! From construction and design to the future of tasting and tap room hospitality and service, T&T is the one place that connects you with the tools and resources you need to create and cultivate a robust guest...

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Mastering the Season: 6 Essential Considerations for Your OND Planning

OND – these three letters have a BIG impact for wine industry professionals. October, November, December – the three busiest months of the year. The pursuit of annual sales targets, orchestration of corporate gifting initiatives, and the crafting of captivating events and strategic marketing...

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Top 5 Ways to Upsell & Increase AOV (Average Order Value)

It’s always important to make the most of every single guest walking through our tasting room door. While most wineries are hiring friendly staff with strong service hearts, sales skills continue to be an area of opportunity for our industry. Many people worry that selling wine is too pushy, but...

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Comparing online marketplaces and DtC tools in 2020 (Part 2)

Sales channels every winery can consider (or reconsider) now and in the days to come. Not that any of us should be headline chasers, but it’s hard to ignore the news that more people are buying online now than ever before. If you aren’t selling as much wine online as you’d like right now, that’s...

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