by Steve Fredricks Last month I was impatiently waiting for my favorite Philly Cheesesteak as I overheard another sandwich lover describing the success of his investment in Dogecoin to his friend. He was touting Dogecoin as a “sure investment” based on his study of the price trend, and was looking...

A Time for Reflection & Collaboration By Steve Fredricks As the 2024 harvest concludes, the Thanksgiving holiday approaches, and the year draws to a close, it's a natural time for reflection and giving thanks. While it's easy to get caught up in the current negativity caused by slow consumer sales...

Late heat starting to influence vineyards and the market Devoid of weather extremes, September was perfect for vineyard conditions across California and harvesting proceeded smoothly through the month. However, October ushered in an unseasonable heatwave, with triple-digit temperatures registered...

Crop appears lighter in some areas; grape market activity still limited Following an easing of heat levels in mid-August, 100-105°F temperatures returned to some areas of California toward the end of the month and into the first week of September. Reports of the hottest summer on record – for...

50 Years of Service by Steve Fredricks This year marks the 50th anniversary of Turrentine Brokerage—the golden anniversary, if you will. Dan Turrentine founded the company in 1973 after a long career in the wine industry with the Wine Institute and California Wine Advisory Board. He started the...

by Steve Fredricks We are now well past a relatively uneventful and smaller harvest, particularly in the North Coast, mask mandates have been lifted in most areas, and on-premise sales continue to rebound. Overall, the industry seems to be a taking a collective deep breath to assess the current...