SPARKLING WINE TAKES TOP HONORS FOR FIRST TIME EVER April 12, 2021 (Santa Rosa, Calif.) — Winners have been determined in the 2021 Press Democrat North Coast Wine Challenge (NCWC), and for the first time in the event’s nine-year history, a sparkling wine has bested the competition. Sonoma-Cutrer's...
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Sonoma County Winegrowers Focus on Creating Experiences to Engage New and Existing Wine Lovers SANTA ROSA, Calif. (January 17, 2025) – For over a decade, Sonoma County Winegrowers has been at the forefront of innovation, forging powerful partnerships with iconic brands like John Deere, Ford Pro,...
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Afternoon Brief: New WSU Study Shows How Scarcity Pricing Helps 'Cult Wineries' Drive Demand
When a product is hard to buy, more people want it. A new Washington State University study reveals that wineries producing cult wines can boost long-term profits by keeping their prices low, creating excess demand that fuels their brands prestige and future revenue...