We are certainly living in different times—times that are difficult to predict and even harder to plan for. Challenges originating far outside our professional world are quickly impacting our day-to-day operations and, ultimately, your business. Throughout 2026, suppliers across the industry have...

Why Proper Fermentation Mixing is Essential It’s a common myth that fermentations “self-mix" when in fact this is only true during the most active stages of fermentation. Recent research (Schwinn et al., 2019) has shown that without manual mixing, yeast can struggle to stay in suspension, causing...

MODERN WEBSITE DESIGN TRENDS PUT YOUR BEST FOOT FORWARD ONLINE. As humans, we have many good and bad qualities, but one thing we excel at is the ability to make rapid judgments. In fact, studies suggest that it takes merely a fraction of a second—about 50 milliseconds or 0.05 seconds—for...

Wine on tap has its fair share of myths. We at Free Flow Wines want to debunk those myths and help wineries, restaurants, hotels, and other venues expand their zero-waste efforts by switching their by-the-glass wine programs from glass bottles to steel kegs. Myth #1: Only low-quality wine is...