Why Wineries Need Influencer Marketing Now Here's a number that should reshape how you think about marketing: 69% of consumers trust influencer recommendations more than information coming directly from a brand That's not a slight edge. That's a fundamental shift in how people decide what to buy....

Maintaining wine balance in a changing climate Climate change is reshaping the wine industry. In many wine regions, each year seems to set new records for the hottest or driest growing season, followed by the earliest harvest dates yet. Such accelerated ripening is disrupting grape physiology;...

Over 200 wine industry professionals attended the conference featuring international research, trial tastings, product demos, and trade show Healdsburg, CA, May 16, 2022 – Enoforum, Europe’s most popular technical conference for winemakers, had its U.S. debut on Wednesday, May 11, at the Sonoma...

International research projects, educational sessions, trial tastings, product demonstrations and trade show featuring the latest innovations in winemaking and production Healdsburg, CA, March 9, 2022 – ENOFORUM, the largest technical wine industry event in Europe, has opened event registration for...

May 10th, 2021, Ponte dell’Olio, Italy – Vinidea and Wine Industry Network hosted the inaugural Enoforum USA Technical Conference on May 4th and 5th, 2021. Enoforum USA showcased a wide variety of advancements and innovations that have been developed in recent years for the wine & grape industry....

At Alexana we pride ourselves on providing personalized tasting experiences that not only highlight our estate vineyard in the Willamette Valley, but also our estate vineyards in California and Argentina. Our company culture is one that strives to promote our employee’s growth and development in...

Visit Rack & Riddle in Adelaide Hall — Booth 334 We will be exhibiting 9 a.m. to 4 p.m. Meet the team and discover our Custom Label sparkling wine services. Find our booth here. Wine Tasting Event 1–3 p.m. Sample our exquisite Méthode Champenoise & Charmat sparkling wines. We’ll be pouring...

Winemaking techniques constantly evolve as the wine industry develops, tests, and adopts new methods. Individual winemakers hone their craft and processes by experimenting with new approaches, and changes that felt revolutionary at first become part of the natural evolution that technology, time,...