Event Type: Webinar

Location: https://event.gotowebinar.com/event/b87b33c0-8a7e-48a1-b051-6e12875d74d0

Date: 7/16/2024

Join us for the 2024 Virtual Wine Club Symposium, an expanded two-day event dedicated to exploring the latest trends and strategies in wine club management. This year's symposium features a dynamic lineup of sessions designed to provide actionable insights and innovative solutions for wine club...

Join winery leaders and industry experts to explore the strategies shaping the future of wine sales. The wine industry is entering a period of significant change. Consumer behavior is shifting, visitation patterns are evolving, and the traditional paths to market are being redefined. To succeed in...

We proudly announced the recipients of the inaugural WISE Rising Stars Scholarships during a live presentation at the DTC Wine Symposium last week, celebrating the next generation of DTC wine industry leaders in front of more than 500 winery professionals. As one of the event’s original sponsors,...

Napa/Sonoma, CA — December 1st, 2025 — RedChirp and WISE (Wine Industry Sales Education) today announced a forward-looking, solutions-driven webinar designed to help wineries solve one of the most urgent challenges facing Direct-to-Consumer (DTC) wine sales today: capturing accurate guest data and...

For years, discounting has been the default lever wineries pull to spark sales and reward loyal customers. But in today’s crowded marketplace, deep discounts can erode brand value and condition customers to buy only when the price drops. There’s a better way: loyalty points programs. Retention,...

Adapt, Connect, Thrive: Why Sales & Marketing Leaders Can’t Miss this Event In a time when the wine industry is facing headwinds on every front—rising inventories, demographic shifts, changing consumer preferences, and continued economic pressure—many wineries are grappling with how to evolve their...

If you are shipping wine to Tennessee residents, you need to know about HB 742. This bill, designed to block wine shipments to TN residents from a fulfillment house, is moving through the legislative process. If it passes, wine can only be shipped to TN residents directly from the winery. To get...

Come Network with Friends & Colleagues, Attend Educational Sessions, Enjoy Trial Tastings, and Check out the Industry’s BEST Suppliers and Service Professionals! The 9th Annual North Coast Wine Industry Trade Show & Conference (WIN Expo), is scheduled to take place at the Sonoma County Fairgrounds...

Our routines have been rocked and our concepts of celebrating turned on its' head! "How do I keep my businesses relevant?" begs an answer...if not multiple. Wine Marketing Professionals agree, now is NOT the time to slash prices, but to innovate while offering more value to your customer: Include a...

Wine Sales Symposium Insights, advice, and actionable takeaways for wineries looking to grow sales and profits. Join us May 14, 2025, in Santa Rosa, CA for the Wine Sales Symposium, a one-day event designed to equip wineries with the insights, strategies, and tools needed to thrive in today’s...