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Don’t Confuse Tools Like Big Data and AI with Customer Experience, Says Digital Doyen, Paul Mabray

Winemakers are so enamoured with making wine, they don’t always leave enough love over for selling it, believes digital marketing supremo Paul Mabray. The man credited with revolutionising Napa Valley wine marketing and giving it a progressive new digital face and force, will be the headline...

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Leeann Froese Wins Master Marketer Award at BC Wine Industry Insight Conference

Leeann Froese, co-owner of Town Hall Brands, has been honoured with the ‘Master Marketer Award’ at the annual BC Wine Industry Insight Conference hosted by Wine Growers BC in Penticton, BC. This distinguished award recognizes outstanding marketing innovation in the promotion of BC wines and...

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5th Annual Wine & Weed Symposium Opens Registration

Wine Industry Network Continues Exploring the Confluence of Cannabis and Wine Healdsburg, CA, June 10th, 2021 – After a hiatus in 2020, Wine Industry Network (WIN) is excited to announce that registration is open for the 5th Annual Wine & Weed Symposium, scheduled for August 5th, 2021 from 9 a.m. –...

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Wine & Food Tourism Conference to Bring Word-Class Expertise Directly to Delegates

Powerhouse wine strategist and futurist Paul Mabray, arguably the most pivotal international force in wine e-commerce, is one of two headline speakers at this year’s Wine & Food Tourism Conference on 2 December. The California-based pioneer, who has spent the past two decades focusing on how to...

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