Hacking Your Online Wine Sales Growth with Automated Conversations 63-90% more orders every month Successful wine marketers are always looking for any edge they can get. That’s why we're sharing with you a proven technique to generate 63-90% more orders each month by harnessing the tremendous power...

Customer-triggered messages perform 8-to-100 times better than email blasts Our friends at Listrak just released their 2021 ECOMMERCE EMAIL BENCHMARKS showing the top performing automated email sales campaigns of 2020. Click here to read our full report now In the alcohol beverage segment, Listrak...

Better Targeting of Automated Email & Text Messaging for Wineries PreferencePro - Commerce7 Edition was created by an experienced team of industry leaders in direct marketing, ecommerce and wine sales Commerce7 wineries can now use customer tags to trigger automated email and text campaigns with...

Recover 20-30% of "Lost" Online Wine Sales Using Automated Abandoned Cart Reminders Abandoned shopping carts cost U.S. wineries over $1 Billion each yearSavvy wine marketers know that most U.S. online wine orders are placed by repeat customers like wine club members and loyal mailing list...

WINE MARKETING MYTH: BIGGER IS ALWAYS BETTER It’s not easy being a DTC wine marketer. In the game of DTC sales, many marketing professionals already have the deck stacked against them without enough time or resources to maximize the results they need from direct marketing. And to make matters...

Are you using the best tactics for your wine marketing? For the last twenty years, wineries have emailed their customers and prospects. Now changing times have consumers more interested in text messaging than email. Both tactics can work for DTC wine sales. But savvy wine marketers know some...

You Can Thank Apple for This... After 18 months of unrelenting change, I suspect the last thing most wine marketers need right now is another challenge. But that’s precisely what recent changes announced by Apple mean to any winery using email marketing. Here’s the problem: later this Fall, wine...

VinterActive Wine Marketing Blog Are You Abusing Your Wine Marketing Lists? For many wineries, 2020 has quickly transformed our industry from a tourism-driven enterprise to a direct marketing business. And instead of being an afterthought, digital inbound and outbound marketing has emerged as the...

LEVEL UP YOUR DTC WINE MARKETING WITH TEXT MESSAGING As a new generation of wine consumers discover their favorite brands, forward-looking wineries are discovering profitable new ways to engage their customers. That’s why VinterActive now offers enterprise-level SMS/MMS text messaging that’s fully...