A wine’s label is more than just decoration—it’s the first impression of your brand. But exposure to moisture, ice buckets, and humid storage can ruin traditional labels, leaving bottles looking unprofessional and unappealing. That’s where water-resistant labels make all the difference.
Primera Technology offers wineries the ability to print highly water-resistant, custom labels on-demand. Using the right combination of ink and materials—like High Yield CMY+ Ultra Black Dye Ink with Gloss BOPP on the LX910, LX600, or LX610 printers—wineries can create labels that withstand spills, condensation, and the rigors of shipping. Even the LX4000 delivers durable results on a range of synthetic substrates.
Printing in-house also provides unparalleled flexibility:
No wasted labels, no obsolete inventory
Print only what you need, when you need it
Variable data lets you personalize each label for limited editions or events
Works on all shapes, sizes, and materials—from paper to vinyl
With Primera printers, wineries don’t have to wait days or weeks for supplier-ordered labels—they can produce professional, water-resistant labels in minutes. Many well-known vineyards have already embraced Primera’s solutions to protect their wines and maintain a polished presentation for every bottle.
Ready to keep your labels—and your brand—looking perfect? Explore how Primera Technology can help your winery print high-quality, water-resistant labels that last.
Perfectly apply labels to round and cylindrical containers at fast speeds
Primera Technology, Inc. (“Primera”), a leading manufacturer of specialized digital printing equipment, today announced its new AP380 Label Applicator. This state-of-the-art applicator is designed to streamline the label application process on round or cylindrical containers, offering increased speeds and new features.
The AP380 Label Applicator boasts a host of features that make the labeling process faster and more efficient. With approximately 30% faster speed than Primera’s AP360/362 label applicators, it ensures labels are applied swiftly and accurately, providing a seamless finish on a wide variety of containers. The inclusion of an all-new label liner rewinder further optimizes operations by keeping the waste liner material off of the floor and winding it into a roll for easy disposal.
Key Features of the AP380 Label Applicator
Precision Labeling: The AP380 applies labels with impeccable precision, ensuring a professional appearance for every finished product.
Increased Speeds: The applicator’s enhanced speed capabilities result in a significant boost in labeling efficiency, allowing for more containers to be labeled per hour.
Label Liner Rewinder: The waste liner is rewound as the labels are applied to the container, allowing for less clutter during high-usage periods.
User-Friendly Operation: The AP380’s intuitive design makes it easy to operate, providing a hassle-free labeling experience.
Reliable Performance: With its ultra-reliable mechanical flag switch instead of ultrasonic sensors that must be “trained,” AP380 is expected to be the most robust and easy-to-use semi-automatic applicator available. Primera’s purpose-built flag switch has been installed in over 38,000 AP-Series applicators and is known for its longevity and reliability with various label types and thicknesses.
“We are excited to introduce the AP380 Label Applicator, which represents a significant advancement in label application technology,” said Mark D. Strobel, Vice President of Sales and Marketing. “This applicator not only speeds up production rates but also elevates product presentation, a critical factor in driving sales. With the AP380, labels are applied flawlessly and reliably, ensuring a consistent look across every package.”
The AP380 Label Applicator complements Primera’s comprehensive range of label printing and applicator solutions, including the LX-Series color label printers and AP360/AP550 Label Applicators. It is also compatible with labels produced using various printing methods, such as flexographic, offset, and thermal transfer.
Pricing and Availability
AP380 is available now at https://www.primera.com/ap380-label-applicator-config.html . Or, call 1-800-797-2772 (USA and Canada) or +1-763-475-6676. AP380 sells for US$1595.00 (MSRP). Prices may vary outside of the USA.
Complete product details are available at www.primera.com. Follow Primera on Facebook at www.facebook.com/primeratech.
About Primera
Headquartered in Plymouth, Minnesota, USA, Primera Technology, Inc. is one of the world’s leading specialty printer manufacturers. The company sells its products factory-direct and through Primera Authorized Resellers and Distributors in more than 200 countries and territories.
More information about Primera and its products is available at www.primera.com or by calling 1-800-797-2772. Outside of the USA and Canada, call +1 (763) 475-6676. E-mail sales@primera.com or live chat with us in any language and during regular business hours at www.primera.com.
Primera Technology, Inc. has announced its new AP-CODE lot and date coding module. AP-CODE is compact, affordable, and easy to use. It is designed to work seamlessly with Primera’s AP360 and AP362 Label Applicators, including new and existing installed units.
With no tools required, AP-CODE installs quickly to Primera’s AP360 and AP362 label applicators. It doesn’t need a separate power supply and includes a full-color touchscreen to enter data and configure date and lot codes. The print fields are free-format and can include letters, numbers, and many symbols. Formats can be stored for later use, speeding up production.The single black ink cartridge adheres to many substrates, including glass, metal, plastic, and laminated labels. Decap time is more than 24 hours, eliminating clogs and needing to cap print heads overnight.
“This is an exciting development for Primera’s industry-leading label applicators,” says Mark Strobel, Primera’s vice president of sales and marketing. “AP-CODE, in combination with our AP360 and AP362 Label Applicators, now allows our customers to apply their labels and simultaneously print dates, lot codes, and much more directly onto their containers – all with one integrated machine. Compared to hand-applying extra labels or using hand-stamping devices, the efficiency gains for our customers with AP360 or AP362 Applicators is significant.”
The buzz around desktop color label printers is no surprise, given their ability to offer companies a cost-effective and flexible solution for label printing. With color label printers, your company can lessen its dependence on ordering preprinted labels with their associated downtime and cost. In addition, label printer machines can increase your sales revenue and profit margins by enabling you to streamline the entire production process from start to finish. You can enhance your product visibility with vibrant, custom color labels and effectively market your products in a competitive landscape.
Choosing the right color label printer for your business is essential to ensure you get a return on your investment. With the plethora of color label printers available in the market, finding the right one just takes a little research. Consider factors like ink and label types and sizes, durability, and your desired speed and volume of labels. Understanding the maintenance cost and quality of support and customer service is also very important. You want a printer manufacturer who will support you when you have questions or maintenance requirements. In addition, ensure that the printer is user-friendly and that it’s compatible with your operating system and any software you may use along with it. Upfront research will help you purchase the correct product for your business needs.
