Thank you for joining us for our recent webinar with Alison Galligan and our white‑glove delivery partner, Raini Keyser of Arrive55. We appreciated the opportunity to walk through how wineries can evolve their final‑mile strategy to better protect wine, reduce risk, and deliver a premium customer experience.
Here’s a quick recap of what we covered:
- What true white‑glove delivery looks like:
How Arrive55’s temperature‑protected, appointment‑based service ensures wine arrives safely and professionally without relying on traditional carrier networks. - Why regional providers matter more than ever:
How leaning into regional final‑mile solutions can help wineries navigate shifting carrier conditions and improve reliability in key wine markets. - Updated pricing, no fuel surcharges and expanded coverage:
An overview of new pricing designed to better meet winery needs, with no fuel surcharges, along with expanded service areas across important wine‑consuming regions. - Reducing delivery risk while enhancing the customer experience:
How this partnership helps protect high‑value shipments, preserve brand reputation, and meet rising customer expectations. - Strengthening your overall carrier strategy:
How Arrive55 can serve as a dependable alternative or complement within a diversified carrier plan. - Update on UPS First Delivery Attempt Policy:
What the policy means, the benefits it offers and how to opt out if it's not the right fit for your delivery strategy. Click here to learn more.
If you were not able to attend live or want to revisit any of the discussion, you can access the webinar recording here:
Ready to use Arrive55 now? Adjust your shipping strategy to include the A55 carrier code.
Have questions or want to explore whether Arrive55 is a fit for your delivery strategy? Our team would be happy to continue the conversation.
Thank you again for your time, and we look forward to supporting your shipping needs as the landscape continues to evolve.
Click HERE to learn more about Arrive55.
Event Type: Conference
Location: Wine Sales Symposium
Date: 5/13/2026
Corporate gifting is quickly becoming one of the strongest growth channels in the wine industry. In this session, Jessica Luke of Jackson Family Wines and Jessica Smith of WineDirect Fulfillment share how wineries can capture this demand with streamlined operations and tailored gifting experiences. Attendees will walk away with practical steps to build or expand a corporate gifting program that drives new customers and year round revenue.
Wine Sales Symposium - May 13, 2026
DoubleTree Hotel in Rohnert Park, CA
Speakers
Director of Marketing /
WineDirect Fulfillment 
Director of E-Commerce & Email Marketing / Jackson Family Wines
American Canyon, CA — WineDirect Fulfillment is proud to highlight its long-standing and evolving partnership with Jackson Family Wines, a collaboration built on shared values, innovation, and a commitment to excellence.
At WineDirect Fulfillment, partnership is the foundation of everything we do. We operate as an extension of our clients’ organizations, working closely to plan, optimize, and execute fulfillment strategies that drive results. Our partnerships extend beyond our clients to include suppliers, communities, and industry peers, all united by a common goal: delivering exceptional value and impact.
Since 2018, WineDirect Fulfillment has partnered with Jackson Family Wines to deliver scalable, efficient, and customer-focused solutions. What began as a solution to a shipping need has grown into a dynamic, multi-faceted partnership. Together, we have developed solutions across disciplines including martech integrations, sustainable packaging initiatives, and advanced storage and logistics. Over the course of this collaboration, we have seen measurable improvements, including a significant reduction in return rates, which reflects the strength and precision of our joint efforts.
Jackson Family Wines has also leveraged WineDirect Fulfillment’s special projects team to elevate their customer experience through premium offerings such as bottle engraving, custom ribbon detailing, and high-volume specialized packaging. These tailored services have helped enhance brand presentation while maintaining operational efficiency at scale.
In addition, Jackson Family Wines has optimized WineDirect Fulfillment’s warehouse footprint by strategically utilizing all fulfillment locations across the country. This approach has increased reliability for ground shipments and improved average shipping zones, resulting in faster delivery times and a better overall customer experience.
“We’re proud of the synergies we’ve built with Jackson Family Wines,” said Joe Waechter, CEO at WineDirect Fulfillment. “This partnership reflects our dedication to being a reliable, forward-thinking collaborator that delivers strong solutions and measurable results.”
"Working together on sustainable packaging initiatives and logistics optimization has helped us create meaningful efficiencies across our operations,” says Mitch Davis, Chief Operating Officer, Jackson Family Wines. “This partnership reflects our commitment to both environmental stewardship and delivering exceptional experiences to our customers," he added.
As we continue to grow alongside Jackson Family Wines, we remain committed to fostering partnerships that elevate the wine industry and the communities we serve.
We invite wineries of all sizes to explore how partnering with WineDirect Fulfillment can streamline operations, enhance customer experiences, and drive long-term growth. To learn more about our services and how we can support your business, visit winedirectfulfillment.com. or contact our team directly.
About WineDirect Fulfillment
WineDirect Fulfillment is the leader in direct-to-consumer (DTC) wine logistics, exceeding the industry standard for seamless, efficient, and reliable service. We specialize in best-in-class fulfillment solutions, cutting-edge technology integrations, and meticulous wine care to ensure every bottle reaches customers in perfect condition. With a commitment to innovation and excellence, we empower wineries to streamline operations, enhance customer experiences, and drive growth in the competitive DTC market. WineDirect Fulfillment is proud to host industry leaders, including Jackson Family Wines, on our sponsor panel at the upcoming Direct-to-Consumer Wine Symposium (DTCWS), further showcasing our collaborative approach and commitment to advancing the wine industry. For more information, please visit winedirectfulfillment.com.
We are excited to partner with Winehub for DTC Wine Unleashed, a premier event series designed to equip wine industry professionals with actionable strategies and a clear roadmap for success.
Each event features a panel of esteemed industry leaders. We're proud to share that our team members, local to each region, will be joining the conversation as panelists.
November 13th – Ponzi Vineyards – Willamette Valley, Oregon
David Dennigmann, VP of Sales
1:30pm Arrival
2pm Start | 5pm Happy Hour
Register Here - Williamette Valley
November 17th – Ava Hotel - Paso Robles, California
Aaron Dean, VP of Operations
1:30pm Arrival
2pm Start | 5pm Happy Hour
November 19th – Clos Du Val Winery – Napa Valley, California
James Silver, Chief Sales Officer
4:30pm Arrival
5pm-7pm | Network | Learn | Meet the Teams
Event Type: Webinar
Date: 9/17/2025
Join us for our upcoming webinar where we’ll share the latest updates, new tools, and best practices to help your winery navigate fulfillment with confidence. We’d love to hear from you—submit your questions through the registration link and don’t miss this chance to stay informed and get answers tailored to you.
Sep 17, 2025 10:00 AM in Pacific Time (US and Canada)
In today’s wine industry, running lean has become the norm. Wineries are navigating tighter margins, shifting consumer demand, and limited resources all while trying to maintain the exceptional service their customers expect. In a market where every shipment counts, having the right fulfillment partner is not just a convenience, it’s a necessity. At WineDirect Fulfillment, we understand the pressure to do more with less. That’s why we’ve built our operations and tools to support your business through every challenge, helping you protect your brand, deliver a top-tier customer experience, and keep things running smoothly.
Choosing the Right Partner
When you're operating with a smaller team and fewer resources, there’s no room for error. Delays in shipping, inventory mishaps, or damaged wine can quickly erode customer trust and impact your brand’s reputation. And with limited time to chase down support or resolve issues, wineries need a partner that gets it right the first time and every time after that.
Not all fulfillment providers are created equal. A lack of wine industry knowledge, inadequate infrastructure, or slow response times can leave wineries in a constant state of damage control. That’s why it’s critical to choose a partner who truly understands the nuances of your business.
Why WineDirect Fulfillment is Built for Reliability
At WineDirect Fulfillment, reliability is at the core of everything we do. With over 20 years of experience in direct-to-consumer wine shipping, we know how to navigate industry complexities while keeping your operations running smoothly. Our national network of temperature-controlled warehouses is purpose-built for wine, and our experienced staff handles each bottle with care and precision. We’re more than just a fulfillment provider, we act as an extension of your team. From weather holds and seasonal surges to compliance and customer expectations, our infrastructure and expertise are designed to minimize disruptions and help your business maintain its high standards, no matter the market conditions.
Smarter Tools for Smoother Operations
Efficiency starts with visibility. That’s why we’ve made major enhancements to the WineDirect Fulfillment Portal, giving you more control, insight, and functionality than ever before.
- Advanced Analytics: Unlock deeper insights with Advanced Analytics. This permission-based feature gives you access to key metrics tailored to your winery's needs. Your Account Manager will guide you through the data.
- Claims Dashboard: Our Claims Dashboard has now been enhanced to better support your post-shipment needs. With a more efficient workflow and additional claim details available directly in the portal, you can easily manage your claim health.
- Bulk Order Update: Save time and reduce manual work by updating multiple orders at once. Whether you need to adjust shipping details or make other key changes, our Bulk Order Update tool lets you manage this in just a few clicks.
These tools are designed to save your team time, reduce manual effort, and improve overall accuracy so you can focus on your wine, not your logistics.
What Our Clients Say
“As a small, family-owned winery, we care deeply about creating the best possible experience for our customers—whether they’re enjoying a glass with us in Rutherford or at home across the country. Partnering with WineDirect Fulfillment gives us access to bi-coastal fulfillment centers and extended order cut-off times, allowing us to deliver wines more quickly and cost-effectively while reducing our overall carbon footprint. Faster delivery times and fewer delays mean happier club members and loyal fans.”
- Nadia Kinkade, Senior Director of DTC & Marketing at PEJU Winery
With the right partner, you don’t have to choose between efficiency and service. At WineDirect Fulfillment, we help you deliver both, every time.
Ready to chat? Complete this form and our team will be in touch to schedule a day and time to discuss your fulfillment needs.
At WineDirect Fulfillment, we’re enhancing our commitment to sustainability. Starting August 1, 2025, all warehouses will phase out bio-foam for our EcoCool packaging. Our improved CoolPack solution keeps wine safe from heat while reducing environmental impact. It’s a smarter, greener way to ship that's better for your wine and the planet.
WineDirect Fulfillment is excited to announce the launch of its newly redesigned website—built to better serve the needs of wineries looking to scale their direct-to-consumer (DTC) shipping.
The new site offers a streamlined user experience and provides wineries with easy access to information about WineDirect’s national fulfillment network and comprehensive shipping solutions.
Highlights of the new website include:
In-depth details on WineDirect’s strategically located fulfillment centers
Clear breakdowns of capabilities for wineries of all sizes
Resources to support scaling and optimizing DTC shipping
Simple ways to connect with the fulfillment team
Whether you’re just getting started or ready to grow, the new site is designed to help you ship smarter, faster, and more efficiently.
Explore the new site: winedirectfulfillment.com
Wine fulfillment isn’t just about getting bottles from point A to B—it’s about delivering an exceptional customer experience while keeping costs under control. In this Wine Sales Symposium session, Devin Joshua and Jim silver from WineDirect will break down the key strategies wineries can use to streamline fulfillment, minimize expenses, and enhance customer loyalty. From smart inventory management to optimizing packaging, discover how the right fulfillment approach can drive both efficiency and satisfaction.
Join us at the Wine Sales Symposium, May 14 at the Hyatt in Santa Rosa.
The Secret to Seamless Wine Fulfillment: How to Reduce Costs While Improving Customer Satisfaction
Register with promo code: WINEDIRECT2025 to get $20 off the ticket price
Devin Joshua, VP of Fulfillment Sales
Devin Joshua is a seasoned wine industry executive and currently serves as Vice President of Fulfillment Sales at WineDirect. With more than 25 years of experience across nearly every tier of the wine business, he brings a uniquely well-rounded perspective to fulfillment strategy. Devin has worked for leading wine distributors and importers, served as a Sales Director for some of Napa Valley’s most prestigious luxury wine brands, led winery operations as a General Manager, and directed DTC programs with a focus on Wine Club, Ecommerce, and Tasting Room sales. He has used his decades of industry experience to develop smart, scalable solutions for WineDirect Fulfillment clients, helping them streamline operations, reduce costs, and deliver an exceptional customer experience. At WineDirect, Devin partners with wineries across the country to refine their logistics, optimize inventory flow, and build more resilient DTC programs.
James (Jim) Silver, Chief Sales Officer
James Silver has over 30 years of experience in the wine industry, managing wineries and vineyards in New York and California. Recently, he joined the fulfillment side of the industry. Jim has held sales and leadership roles with Rémy Martin, Hess Collection, Martinelli, Anderson’s Conn Valley, Alejandro Bulgheroni, and Bonny Doon Vineyard. He has also founded an import company, created dozens of brands and labels, exported American wines to 24 countries, and was a trade liaison to China. Jim recently authored a book on wine sales and marketing. He lives in Napa with his wife, Claire, and their three children.
American Canyon, CA – January 17, 2025 – WineDirect Fulfillment, the industry leader in direct-to-consumer (DTC) wine fulfillment, is proud to announce that it has been named Commerce7’s preferred fulfillment partner following Commerce7’s acquisition of WineDirect’s ecommerce services. This partnership marks a new era for wineries, providing the most seamless, technology-driven fulfillment solution available.
At the same time, WineDirect Fulfillment is expanding its operational footprint with the opening of a brand-new, 180,000 square foot multi-channel fulfillment center in Paso Robles, California, alongside new DTC fulfillment operations in Dallas, Texas. These strategic expansions solidify WineDirect Fulfillment as the first nationwide, multi-node DTC wine fulfillment provider, ensuring wineries can deliver wine faster and more efficiently to customers across the country.
“As Commerce7’s preferred fulfillment partner, we are setting a new industry standard for reliability, technology, and service,” said Joe Waechter, President & CEO of WineDirect Fulfillment. “Our expanded nationwide footprint, combined with our deep integration with Commerce7, ensures wineries have the most advanced fulfillment solution at their fingertips.”
Unmatched Technology & Service for Wineries
With this renewed focus on fulfillment, WineDirect Fulfillment continues to lead the industry with cutting-edge technology and superior wine care. Key advantages include:
- Deep Commerce7 Integration – Featuring sub-inventory tracking (so wineries can accurately manage club vs. ecommerce inventory), faster visibility syncs, and real-time inventory updates.
- Expanded Multi-Node Fulfillment – With new locations in Paso Robles and Dallas, wineries can reduce shipping times and costs, reaching customers more efficiently.
- Best-in-Class Accuracy & Wine Care – WineDirect Fulfillment is known for precise inventory management and exceptional handling, ensuring the right bottle arrives in perfect condition.
- New Customer Portal Launching in February – A completely rebuilt, user-friendly customer portal will provide wineries with an intuitive, self-service platform for managing inventory and fulfillment operations, saving time and improving efficiency. Clients who have previewed the new portal call it “the most advanced fulfillment management portal they have ever seen.”
- Upcoming Innovations in Q1 – A slew of new fulfillment capabilities launching in early 2025 will further cement WineDirect Fulfillment’s leadership in wine logistics.
A New Era of Investment & Growth
This transition marks a new era of investment and expansion for WineDirect Fulfillment. The company is well-capitalized and actively pursuing strategic acquisitions to enhance its service offerings and continue scaling its nationwide fulfillment network.
“WineDirect Fulfillment isn’t just adapting to change—we’re defining the future of winery fulfillment,” added Waechter. “With our expanded infrastructure, advanced technology, and unwavering commitment to customer success, we’re empowering wineries to thrive in an evolving DTC landscape.”
Meet Us at the DTC Wine Symposium
Wineries looking to elevate their fulfillment operations can connect with WineDirect Fulfillment at the DTC Wine Symposium in Monterey. Visit our team to learn more about how we’re transforming the future of wine fulfillment.
For more information on WineDirect Fulfillment and its services, contact csoperations@winedirect.com.
About WineDirect Fulfillment
WineDirect Fulfillment is the industry leader in direct-to-consumer (DTC) wine logistics, providing best-in-class fulfillment services, advanced technology integrations, and exceptional wine care. With fulfillment centers strategically located in Napa, CA; Paso Robles, CA; Santa Maria, CA; Sherwood, OR; Dallas, TX; and Glenwillow, OH, WineDirect Fulfillment offers the first nationwide, multi-node DTC wine fulfillment solution, ensuring wineries can efficiently reach customers across the country.
For more information, visit winedirect.com.