“Top performers prioritize the customer and use digital tools to extend that edge.” — Rob McMillan State of the US Wine Industry 2026 Silicon Valley Bank Wine Division “Use digital tools to extend your edge,” as Rob McMillan says. You know you need to. But how? Let us show you. Today we’re...
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We’re getting a jump on wine data innovations in 2026 with this sneak preview of an announcement we’re excited to make, formally, very soon: Two-way marketing (automated) integrations with RedChirp, Klaviyo and Mailchimp. What does that mean? Build any audience in Enolytics, and push it directly to...
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Two years ago, I wrote an article on AI in the vineyard for WBM. Feel free to read that article here…if you want. Otherwise, my basic argument was that although AI will eventually play a role in how we farm grapes, it’s a long way off compared to other industries and even other crops. We who grow...
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