-------------------------------------------------------------------------------------------------------------------------------------------------------- HOW NFTs WILL CHANGE THE WINE INDUSTRTY Let's face it the term NFT is confusing, it means Non-Fungible Token and that makes no sense at all. But...
Read More
Why is wine packaging important? There are many different practical functions of wine packaging. First and foremost, it protects the wine and acts as a vessel to transport your wine from the winery to the customer. You want to ensure that your wine is of good quality and that the packaging...
Read More
LA-based artist Jen Stark and California winery led by Joel Burt and Eric Wareheim are releasing a digital ‘BitWine’ version of their unique sparkling wine in support of charity. May 5, 2021 – TORONTO, ON – BitWine (bitwine.org), a new crypto-collectible series of 1,000 non-fungible tokens (NFTs)...
Read More
Unique 1/1 NFTs Accompany Wines in May 12th US Auction NEW YORK, NY– April 27, 2021 – Acker, the world’s largest fine and rare wine auction house and America’s oldest wine shop, has announced the first-ever, NFT-accompanied Burgundy wine lots to be featured in the company’s upcoming Delaware...
Read More
Why is wine packaging important? There are many different practical functions of wine packaging. First and foremost, it protects the wine and acts as a vessel to transport your wine from the winery to the customer. You want to ensure that your wine is of good quality and that the packaging...
Read More
The Silicon Valley Bank (SVB) State of the US Wine Industry Report 2024 and the 2024 SOVOS/ShipCompliant DTC Wine Shipping Report came out last month, and the picture they paint is a little hard to make out. Is consumer spending on wine truly up, or down? How much are abstainers affecting the...
Read More
Every year, we are always amazed at how much the wine industry changes—and at the ways in which wineries and their partners find ways to innovate. 2023 was no exception. What we are seeing is shifting patterns, including shifts in small parcel carriers, consumer purchase behavior, job creation, the...
Read More
WINE MARKETING USING NFT’S Wine marketing has undergone a major transformation in recent years. As the world becomes more digitized, companies are exploring new ways to engage with consumers, and non-fungible tokens (NFTs) are emerging as one of the most exciting and innovative methods. NFTs are a...
Read More
At the DTC Symposium last month, there was a session about new technology trends and their application for wine marketing. We spoke with a panel about big data-driven advertising, NFTs, and their use for marketing and augmented reality. Each speaker had a case study on wine, and the Q&A session...
Read More