NielsenIQ’s new Byzzer platform is purpose-built to enable small businesses to sell more, win market share and drive product innovation CHICAGO, IL — May 6, 2021 — NielsenIQ, the leading authority in consumer intelligence, today announced the launch of Byzzer, a first-of-its-kind platform to...

Unless otherwise noted, data and insights below are for the week ending March 20, 2021, compared to the same week last year in NielsenIQ off-premise channels. March 31st – We are now a few weeks into lapping the peak pantry-loading weeks from 2020. As we report out regular updates over the next few...

As the access to legal cannabis expands across the US, many in the wine industry are uncertain how to approach this budding $20B industry. Join us as we explore in detail where wine and cannabis overlap using key demographic and geographic usage as well as demand trends provided by Headset and...

Traditional demand for wine has softened, buyers are pickier, and “default growth” is basically gone. Meanwhile, the consumer mindset has changed dramatically—wellness, moderation, and “I want to drink less but still drink well” is becoming the new normal. That combo is tough on the old playbook....