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We are certainly living in different times—times that are difficult to predict and even harder to plan for. Challenges originating far outside our professional world are quickly impacting our day-to-day operations and, ultimately, your business. Throughout 2026, suppliers across the industry have...

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Beyond SMS & Email: 2 Proven DTC Channels for More Wine Sales in 2025

Beyond SMS & Email: 2 Proven DTC Channels for More Wine Sales in 2025 New Direct Mail Strategies & Affordable Mobile Apps Deliver Quick Wins As we barrel into OND — the most critical sales quarter for wine brands — many DTC marketing teams are staring down a sobering reality: sales are slumping,...

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Before Bottles Ship and Boxes Stack: Your OND Holiday Strategy Starts Today

By the Copper Peak TeamThe OND (holiday) season is fast approaching, and now is the time to lay the groundwork for a smooth, successful holiday shipping experience. At Copper Peak Logistics, our shipping experts have shared their top strategies to help wineries and DTC brands get ahead—before the...

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The Ultimate OND Holiday Sales Playbook for Wineries

9 proven strategies to maximize Your October, November, December revenue October, November, and December (OND) are the biggest sales months of the year for your business, and if done right, not just for short-term gains. This is your prime window to capture new customers, increase average order...

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The Ultimate Guide to Holiday Winery Marketing: Unlock Big Wins With This 90-Day Q3 Sprint

Everywhere you look right now—Hallmark Channel, Netflix, social media—it’s Christmas in July. And while most people are watching cozy movies and pretending it’s snowing outside, here’s a better question for wineries: Are you ready for your holiday season? October, November, and December (OND) are...

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15 things your winery needs to do to be ready for the holiday shopping season

Actionable tips for ecommerce success. Competition for consumer attention is steep. There are a lot of products out there, and consumers are flooded with options. But there are ways for wineries to rise to the top of the attention span, especially during the OND (October, November, December)...

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Watch the rep[lay of this fast-paced session is packed with actionable strategies you can implement between now and the end of the year! Jennie Gilbert, Co-Founder of RedChirp, and Susan DeMatei, President of WineGlass Marketing, will be joined by a special guest from Gloria Ferrer to share...

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Holiday Marketing for Wineries: Boost Sales This Season with Proven Strategies

As the busiest time of year for wineries approaches, it’s critical to plan ahead for the holiday season, specifically the OND period (October, November, December). With so many opportunities—Black Friday, Cyber Monday, Thanksgiving, Christmas, and New Year's—wineries need to strategically market to...

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OND Shipping Essentials: Ten Tips For a More Profitable Season

Event Type: Webinar

Location: Webinar

Date: 9/25/2024

OND Shipping Essentials: Ten Tips For a More Profitable Season

As the OND season kicks into high gear, it's time to ensure your winery is prepared for the surge in shipments. Join industry experts Laura van der Kamp of Round Pond Estate, Karin Strykowski of Wineshipping, and Jennie Gilbert of RedChirp for an essential webinar about how to make this your most...

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Getting Ahead of OND: Top Tips from Our Shipping Experts

Now is the time to start planning for the busy holiday season (OND). We’ve written about OND planning in the past, but this year we turned directly to our experts and asked: What are they seeing “on the ground” this year, and what advice do they have for wineries for the coming season? Here are...

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