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Bespoke by Bergin: Turning the Bottle into Experience

For more than three decades, Bergin Screen Printing and Etching has set the standard for etched wine bottle decoration. While the bottles themselves have been widely showcased, the meticulous craftsmanship behind them has remained largely unseen, traditionally kept behind workshop doors in Napa...

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The Archetype Advantage: Using Brand Archetypes to Build a Loyal Wine Club

The wineries with the most loyal wine clubs aren't the ones with the best discounts. They're the ones with the strongest emotional identity. This will sound counterintuitive to anyone who's ever tried to stem club churn by sweetening the deal with free shipping or an extra bottle. But the data...

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Wine CPE Series Part 3. Winery Budget & Forecast

Event Type: Seminar, Webinar

Location: Online OR In-Person (details below)

Date: 11/18/2025

Wine CPE Series Part 3. Winery Budget & Forecast

WINE INDUSTRY CPE PRESENTS: NOVEMBER WINE BUSINESS CPE CLASS What: Winery Budget & Forecast When: Tuesday, November 18, 2025 | 8 AM - 1 PM PST Where: AWG Santa Rosa Office or Online Speaker: Timothy Allen, CPA, MS Taxation & Principal of AWG Wine Advisors Credits Earnable: 5 Hours of AICPA CPE We...

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Wine CPE Series Part 2: Wine Inventory Cost Accounting

Event Type: Seminar, Webinar

Location: Online OR In-Person (details below)

Date: 10/21/2025

Wine CPE Series Part 2: Wine Inventory Cost Accounting

WINE INDUSTRY CPE PRESENTS: OCTOBER WINE BUSINESS CPE CLASS What: Wine Inventory Cost Accounting When: Tuesday, October 21, 2025 | 8 AM - 1 PM PST Where: AWG Santa Rosa Office or Online Speaker: Timothy Allen, CPA, MS Taxation & Principal of AWG Wine Advisors Credits Earnable: 5 Hours of AICPA CPE...

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Wine CPE Series Part 1B. Wine Business: Finance & Administration

Event Type: Seminar, Webinar

Location: Online OR In-Person (details below)

Date: 9/16/2025

Wine CPE Series Part 1B. Wine Business: Finance & Administration

WINE INDUSTRY CPE PRESENTS: SEPTEMBER WINE BUSINESS CPE CLASS What: Wine Business: Finance & Administration When: Tuesday, September 16, 2025 | 8 AM - 1 PM PST Where: AWG Santa Rosa Office or Online Speaker: Timothy Allen, CPA, MS Taxation & Principal of AWG Wine Advisors Credits Earnable: 5 Hours...

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Wine CPE Series Part 1A. Wine Business: Vineyard, Winery, Sales & Marketing

Event Type: Seminar, Webinar

Location: Online OR In-Person (details below)

Date: 8/19/2025

Wine CPE Series Part 1A. Wine Business: Vineyard, Winery, Sales & Marketing

WINE INDUSTRY CPE PRESENTS: AUGUST WINE BUSINESS CPE CLASS What: Wine Business: Vineyard, Winery, Sales & Marketing When: Tuesday, August 19, 2025 | 8 AM - 1 PM PST Where: AWG Santa Rosa Office or Online Speaker: Timothy Allen, CPA, MS Taxation, & Principal of AWG Wine Advisors Credits Earnable: 5...

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Wine Financial Group Meeting

Event Type: Seminar

Location: Benovia Winery

Date: 8/20/2025

Wine Financial Group Meeting

Tony CorreiaAt this quarter's Wine Financial Group roundtable, we are excited to announce that our speaker will be Tony Correia, who will be speaking on Art, Literature, and Economics (anything except the Vineyard markets). Recently recognized as one of four top leaders in the wine industry, Tony...

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