
Plus 5 ways forward-looking wine brands can use audio to stay relevant to younger consumers. Guest post from Lawrence Francis, founder of Interpreting Wine I often think about podcasting as a hidden revolution. Perhaps because 92% of us listen to podcasts alone, it’s not an activity that drives...
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Knowledge Is Power. Small business owners spend their days concentrating on their particular specialty, but there’s one thing they have in common: they all have to contend with a host of similar workforce issues. Below, we've provided the top three business resources you should use to tackle common...
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The clink of glasses, the warmth of late afternoon sun across the vines—these are the moments that define a winery. But digital marketers can get stuck in the rut of Facebook posts and Instagram stories that have become repetitive and rote. How do you translate the sensory magic of a tasting room...
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Wine Sales Symposium 2025’s roundtable of writers and PR experts explores how storytelling and publicity can shift the narrative. By Laurie Wachter Carl GiavantiDoes media coverage really help sell wine? That’s the question the roundtable of top wine journalists and PR experts will set out to...
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Listen now: Ciatti's Glenn Proctor speaks to Liquid Assets Glenn Proctor, partner at the Ciatti Company, was a guest on Rabobank’s latest Liquid Assets podcast, discussing the problem of wine oversupply with Jeff Bitter of Allied Grape Growers and podcast hosts Stephen Rannekleiv and Bourcard...
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Got 20 minutes? All Expert Talks episodes are now available on YouTube, Spotify, and Apple Podcasts. Tune in for conversations with wine industry experts as we chat about how to run a healthy wine business. Expert Talks is a short from video and podcast series delivering candid, 20-minute...
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Marketing and communication tech can improve the workflow for wine brands, especially when the focus is on the customer. Great conversations are powerful creative fuel, especially when the topic gets everyone excited. In the new podcast, Wine Tech Insiders, that topic is (you guessed it) wine,...
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Are you a small wine brand struggling to keep up with the larger competitors? What if there was a way to transform your brand just by customizing a new label? Michael Bergin can give you all the answers. On the latest episode of the Legends Behind the Craft podcast, Drew Hendricks has a...
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